Rocky has signed on as the official boot sponsor of Field & Stream magazine's 2009 Total Outdoorsman Challenge.
The world's largest outdoor magazine is hosting its sixth annual outdoor competition across the nation throughout the summer. Open to the general public, the Field & Stream Total Outdoorsman Challenge pits male and female anglers and hunters against each other in a series of outdoor skill challenges. The competition will air on the Outdoor Channel in the fall.
“We are excited to join with Field & Stream magazine to be a part of one of the most exciting outdoor events of the year,” said Mike Brooks, CEO of Rocky's parent company Rocky Brands, Inc. “Rocky's core customers are already fans of Field & Stream so this partnership gives us a platform to thank them for their ongoing support.”
This is Rocky's first year as a sponsor of the event. Financial details were not disclosed.
