Aerosoles signed a new licensing agreement with United Intimate Group to distribute women’s sleepwear, robes and intimate apparel. Aerosoles, which American Exchange Group acquired in 2022, continues establishing itself as a global lifestyle brand by expanding its offerings beyond women’s footwear.
The first collections will ship in November 2023, timed with the holiday season, and sold at Nordstrom Rack, TJX and other leading retailers.
“I am proud to announce our new partnership with United Intimate Group. This collaboration allows us to expand our brand into new categories with a fresh approach, and we are excited to bring our customers a wide range of new products that showcase the comfort and style that Aerosoles is known for. United Intimate Group’s expertise and capabilities make them an ideal partner, and we look forward to working together to offer our customers the best possible products,” said Alen Mamrout, CEO of American Exchange Group.
“We are pleased to join forces with United Intimate Group and introduce the unbeatable comfort of Aerosoles to the world of sleepwear and intimate apparel. At American Exchange Group and Aerosoles, our mission is to provide our customers with exceptional comfort in every aspect of their lives. With our well-established partnership with Weisner and the strong market presence of Aerosoles slippers, expanding the Aerosoles brand into sleepwear is a natural extension of our brand. We look forward to continuing to provide our customers with the comfort that they can trust,” said Cynthia Nixon, vice president of Licensing & Brand Development at American Exchange Group.
“We’re excited to partner with Aerosoles and introduce their comfort and lifestyle brand into a new product category. By expanding our sleepwear assortment and brand portfolio, we can cater to both current and new customers in the market. This partnership presents a tremendous opportunity to leverage the strong brand recognition of Aerosoles and our expertise in sleepwear to introduce new silhouettes and soft fabrics that align with their renowned comfort,” said Joey Ftiha, President of United Intimate Group Inc.