OHM Fitness Sets Expansion For Colorado, Kansas, Missouri, South Florida

OHM Fitness awarded three new territories and seven additional franchise licenses in developing regions in January 2023. The fitness franchise opened its flagship studio last summer and will open EMS fitness studios in eight states.

The company awarded the following territories in January 2023:

Colorado
Kathy Franklin secured the area representative rights in Colorado, including 25 franchise licenses. She plans to open at least three locations with her sons in the greater Denver area.

Kansas and Missouri
Beth and Steve Brown were awarded representative rights in Kansas, including eight franchise licenses, and Missouri, with 14 franchise licenses. The Browns will open three OHM Fitness studios, with the first opening by July 2023. Steve is a ten-year seasoned franchisee, having owned multiple European Wax Centers in Kansas and Missouri. 

New Jersey
John and Janet Mok secured three franchise licenses to expand the OHM Fitness brand into Bergen and Passaic Counties, NJ. They are searching for three locations with a goal of opeing their first location this summer. They previously owned three European Wax Centers for ten years and two Amazing Lash Studios for four years. 

South Florida
Dean Kapneck was awarded four franchise licenses with plans to target opening locations around Fort Lauderdale, Boca Raton and Delray Beach. Kapneck is targeting opening his first location in the next six months. He has a successful track record in franchising, owning and operating 11 European Wax Centers in New Jersey and Maryland. After selling his locations, he recently moved to Boca Raton, FL.

OHM Fitness offers a high-tech, high-energy EMS fitness experience that packs the benefits of an intense 2.5-hour workout into one low-impact, 25-minute session.

Territories in development include Arizona, Colorado, Kansas, Missouri, San Diego, South Florida, New Jersey, and Washington D.C., totaling more than 150 future studios.

“At OHM Fitness, we help you beat your brain at its own game,” said Co-Founder & CEO Doug Payne. “Your brain sends electrical signals to your muscles to make them move. But muscles can only contract about once per second or repetition. OHM Fitness lets you use science and technology to actively game the system.”