Blue Tees Golf has appointed sports marketing veteran Andrew Heiland as its director of marketing.
“Andrew’s depth of marketing and brand knowledge made him the perfect choice for the position of director of marketing. He will head up our burgeoning marketing department that has contributed greatly to the success of Blue Tees Golf. We are confident he will elevate and take the team and their efforts to the next level,” said Taylor Herber, vice president, sales, Blue Tees Golf.
Heiland was the head of marketing at Elevate Sports & Media where he developed the marketing division for the agency. His key responsibilities included the implementation of its Customer Relationship Management (CRM) system, the procurement of partnerships for clients and executing endorsement deals with NFL players and influencers.
“It is exciting to be part of the Blue Tees Golf team. I believe I will have the opportunity to use my agency and brand experience to develop an assortment of creative marketing programs that will contribute to the massive momentum the company is undergoing,” said Heiland.
Heiland was also the director of marketing at EnterSports Management. He also developed relationships with league sponsors, team partners and marketing agencies. Prior to working in the sports marketing space, Heiland worked for Roc Nation Sports and Everlast Worldwide.