Under Armour has joined 15 other bid partners in Baltimore’s campaign to be a host city for the 2026 FIFA World Cup. FIFA is considering 17 cities in the U.S. to host the matches in 2026.
Headquartered in Baltimore, MD, Under Armour is expected to provide the bid with high-level football (soccer) industry and marketing expertise and support as the city campaigns to host the matches.
“We’re thrilled to welcome Under Armour as a partner to the Baltimore-Maryland 2026 Host City Bid,” Terrance Hasseltine, president of the Baltimore-Maryland 2026 and Executive Director of Maryland Sports Commission, said. “This is a major milestone, and I’m certain our partnership with Under Armour will provide our bid with unrivalled insight and expertise and reinforce the strength of our concept.”
“As a Baltimore-based company with strong roots in our communities, Under Armour aligns completely with our mission of using FIFA 2026 World Cup matches and the beautiful game, to transform our Baltimore-Maryland 2026 economically and culturally. Under Armour is an icon in the world of sport, and here in Baltimore, they will be a tremendous asset as we continue our bid to host matches at the 2026 FIFA World Cup.”
Stacey Ullrich, senior director, global community impact, Under Armour, said: “Baltimore is Under Armour’s home, and we’re incredibly excited and proud to be supporting the efforts of Baltimore-Maryland’s bid to host FIFA 2026 World Cup matches. We believe in the transformational power of sports for communities. Creating impactful legacies and using the platform of football to transform communities across our home city and state is an unmissable opportunity and a cause we are fully committed to.”
Under Armour is the latest partner to support Baltimore-Maryland’s bid. It joins a list of global partners with Baltimore, MD links committed to supporting the bid. Other partners include Brown Advisory, Fila, State of Maryland, Sport and Entertainment Corporation of Maryland, TBC, BGE, Capelli, Whiting-Turner, Continental Realty, Becton, Dickinson and Company, Merritt Properties, Arcimoto, PressBox, and T. Rowe Price.
Photo courtesy Baltimore-Maryland 2026
