Igloo and Sanrio released a collection of Little Playmate coolers, soft coolers and drinkware with Hello Kitty and Friends embellishments. This collection features six new styles and includes the first Igloo stainless steel can tumblers and cooler bags.
“We always love teaming up with Sanrio,” said Brian Garofalow, CMO, Igloo. “So, we’re especially excited for this new Igloo collection that not only includes new Little Playmate coolers but also, for the first time, softsided cooler bags and stainless steel cans inspired by Hello Kitty and her friends.”
“Sanrio believes that every moment with friends and family can be a memorable one,” added Susan Tran, director, brand marketing, Sanrio, Inc. “Our first line of coolers with Igloo was such a hit with fans. The new product offering comes at a perfect time this summer to bring along for special outings and picnics with loved ones.”
Igloo’s Hello Kitty cooler collection includes two 7-quart Little Playmate coolers (fitting up to nine 12-ounce cans each), two 16-ounce Stainless Steel Can Tumblers, a 20-can Dual Compartment Tote cooler bag, and a 9-can Square Lunch Cooler Bag. All six coolers feature Hello Kitty artwork.
For more product information, go here.
Photo courtesy Igloo
