Julbo, Inc., based in Williston, VT, named Alta Group, Inc. as the company’s sales representative agency for the Northwest. Composed of Dave Haavik, his business partner Dave Allan, and Matt Lewis, the Alta Group covers the states of Washington, Oregon, Montana, Idaho and Alaska. The team also represents Petzl, Oboz footwear, Atomic Nordic Skis, Sea to Summit and Ambler Mountain Works.


“We are thrilled be working with Julbo, Inc. and its president Nick Yardley,” said Dave Haavik of the Alta Group. “The Alta Group focuses on hardgoods and accessories, and we see Julbo as a great fit. We consider ourselves to be technically-knowledgeable reps, which perfectly complements the Julbo eyewear range,” Haavik added.


“Julbo, Inc. is extremely pleased to have the Alta Group representing us in the Northwest,” said Nick Yardley, president of Julbo. “The group’s sales philosophy and product range matches perfectly with what we need in this territory, and we are excited to work with such a talented and hard-working team.”