Weatherby Inc., based in Sheridan, WY, appointed Zachary Hein as marketing director.  Hein joins Weatherby from CZ-USA in Kansas City, where he spent nine years in marketing, most recently as its marketing communications manager.

“With roots in journalism and photography, top-notch firearms knowledge, relationships in the industry, and a broad range of marketing experience, Zach is the perfect candidate to help lead the in-house creative team at Weatherby,” said Luke Thorkildsen, vice president of sales, marketing and product development.

“I’m excited to be joining Weatherby, a company that epitomizes the American dream. It means leaving my home state of Kansas and heading west—an echo of what Roy did so many decades ago, and I can’t wait to get started.” Hein said.

Photo courtesy Weatherby