Riton Optics announced the promotion of Jerimiah Alexander to director of product development.

Alexander began his career with Riton Optics in its infancy and has been an integral part of the company’s growth over the last six years working on both the sales and marketing sides of the business. As Riton’s needs have grown, Alexandar focused on consumer feedback and design leading to the 2020 product line featuring Riton’s proprietary reticle designs.

Trained and certified by Charlie Mike Precision (CMP), Alexander is a certified long range shooting instructor. He continues to hone his skills through teaching shooting, competing, and developing the next new products and reticles for Riton Optics.

According to Alexander, “It is my job, and quite frankly my passion, to couple my experience with our consumer’s input to make sure Riton is on the cutting edge of optics development and constantly meeting customer demands.”

Photo courtesy Riton Optics