Following the relocation of their headquarters to Ogden, UT, Atomic put a new team of senior level staff in place. The new team will be led by Mike Adams, president and general manager of Atomic USA.
Jordan Judd, formerly the product and marketing manager for Line Skis, will be the brands new marketing director. Helge Guetzlaff joins the team from Atomic Europe as the alpine product director. Rick Halling made the move from New Hampshire and will continue as the Nordic product director. The team will be rounded out by Eric Pearson, former retail store owner, as the new snowboard product director; Ruben S. Munoz, a former operations manager for Citibank, as the sales operations manager and Bruce McDonald, a former Atomic rep, as the Eastern sales manager.
