VF Imagewear, Inc. has acquired substantially all of the assets of Majestic Athletic, Inc. and its related companies.
“The acquisition of Majestic Athletic provides us a terrific opportunity to grow VFs presence in the authentic sports apparel category,” said VF Corporation chairman and CEO Mackey J. McDonald. He noted that this marks VFs second acquisition to date in 2007, the first being the purchase of Eagle Creek, Inc. in January. Together, these acquisitions should add approximately $180 million to VFs revenues in 2007.
Ed Doran, president of VF Imagewear, Inc., stated, “Majestic Athletic products are known for their authenticity and performance, and are highly desired by a base of 145 million fans around the world. Majestic Athletic complements VF Imagewears Activewear division with its unique expertise in authentic and replica product, as well as its superior streamlined service model. This effectively opens exclusive access to new channels of retail distribution. Combined with our current fanwear business, this acquisition positions VF Imagewear as a leader in Major League Baseball licensed apparel with attractive future growth prospects.”
Majestics headquarters and manufacturing operations will remain in Bangor, Pa., and will become part of VF Imagewears Activewear division, based in Tampa, Fla. Faust Capobianco IV, President of Majestic and the son of current Majestic Chairman Faust Capobianco III, will lead the entire baseball business as Vice President/General Manager, Major League Baseball (MLB), Domestic and International Licensed Sales, reporting to Rick Becker, Vice President Sales & Marketing, VF Imagewear, Activewear division. Nicole Capobianco will also remain and oversee all Major League Baseball outfitting activities.
Faust Capobianco IV, President of Majestic Athletic, Inc., stated, “This transaction ensures that the legacy of innovation and service upon which the Majestic® brand was built will continue. Majestic and VF share a culture built on service to the customer, which in this case is Major League Baseball, its players and fans. Majestics reputation for delivering exciting products and responsive service will be enhanced through the complementary expertise and resources that VF Imagewear brings to this strategic combination.”