RunSignup, the platform supporting endurance and fundraising events, released its 2019 Year in Review, evaluating the growth of the company for usage and technological progress.

The core numbers show that the company grew over 20 percent in an endurance market that grew just 1 percent (based on data from its upcoming RaceTrends Report to be released in mid-January). The growth included 1,171,678 more registrations in 2019 than in 2018, up from a growth of 864,311 registrations between 2017 and 2018. Additionally, RunSignup’s transaction volume grew at a faster rate than registrations (27 percent vs 23 percent), largely due to increased use of the platform by nonprofits raising money through donations and fundraising.

Development highlights from 2019 include:

  • GiveSignup for Nonprofits: Released in July 2019, GiveSignup is RunSigup’s division focused on serving nonprofits through a nonprofit event ticketing, customizable donation websites and donation forms, and improved fundraising features for runs, walks and rides.
  • Facebook Fundraising Integration: The free Facebook Fundraiser Integration allows fundraisers to auto-create a Facebook Fundraiser from RunSignup and automatically syncs the fundraising between the two. The integration can significantly impact fundraising, with fundraisers who connected their Fundraising efforts raising an average of $490.26 more than unconnected fundraisers.
  • Sales Tax: In December, RunSignup released its latest Sales Tax Platform, complying with new sales tax laws that require registration and ticket companies in most states to collect and remit sales tax on behalf of the events on their platform. The Sales Tax Platform protects RunSignup and its customers from liability for the estimated $10 Million in sales tax that is owed by the endurance industry each year.
  • RaceDay Scoring Version 2.0: With the release of RaceDay Scoring Version 2.0, the software is ready to score over the 15,000 races and more than 6.4 million participants in 2019.
  • ChronoTrack, Athlinks, and RunSignup Partnership: RunSignup partnered with ChronoTrack and Athlinks to provide solutions for their timers.
  • Free Websites: The free websites for RunSignup and GiveSignup customers were upgraded to include free Domain Hosting (including a free SSL Certificate) and cover pages for a customized look.
  • RaceCRM Improvements: The integrated RaceCRM added new features for targeted marketing, with source tracking on every registration and custom audience exports for Facebook and Google.
  • Infrastructure, Payments, and CCPA: For the fourth year, RunSignup had 100 percent uptime and 100 percent on-time payments in 2019. They invested in upgraded infrastructure, maintained their PCI Level 1 Compliance and ensured that all 21,000 race websites are CCPA and COPPA compliant.
  • User Experience: Updates to the user experience of RunSignup have streamlined the flow of fundraising, made the race dashboard easier for race directors, and improved the accessibility of the site.

Looking to 2020, RunSignup is focusing development efforts on GiveSignup, RaceCRM, Memberships, the Photo Platform, the Volunteer System, and GPS, Chip, and Gun Tracking. Additionally, they are looking to move to a new generation of payment processing. More details on RunSignup’s improvements in 2019 are available at runsignup.blog/2019/12/31/2019-year-in-review/.