Senators Chris Murphy (D-CT) and John Thune (R-SD) reintroduced the Personal Health Investment Today (PHIT) Act in Congress. In a statement, SFIA said the PHIT Act will make sports and fitness more affordable to Americans, as the country recognizes the value of physical activity in promoting good health.
Month: March 2021

L.L. Bean Registers Record-Breaking Revenue
L.L.Bean announced the close to its 2020 fiscal year, with annual net revenue totaling $1.59 billion, a 5 percent increase over 2019. The company also paid a performance bonus of 10 percent of annual pay to employees.

Li Ning’s Revenues Climb 4 Percent In 2020
Li Ning reported profits on an adjusted basis improved 34 percent in the year ended December 31 as revenues gained 4.2 percent.

Nike Eyes North American Recovery In Fiscal Q4
Nike’s sales in the third quarter ended February 28 came in below Wall Street’s targets as container shortages and port delays impeded the North America wholesale business. However, Nike said demand for its products remains strong and inventory flows are expected to improve, with much of third quarter’s miss expected to be made up in its fourth quarter.

L.L.Bean Sees Revenues Climb 5 Percent In 2020
With Americans thirsting to get outdoors during the pandemic, L.L.Bean recorded its best annual sales growth in nearly a decade. Annual net revenue totaling $1.59 billion, a 5 percent increase over 2019, its best showing since 2011.

Aisle Talk Week Of March 15, 2021
The Top National stories and the Latest headlines across the Active Lifestyle Market for the week of March 15, 2021 covered in the SGB Updates and delivered to your inbox every business day.

Reebok x Allen Iverson’s Question Mid ‘Why Not Us’ Launches Today
Allen Iverson and Reebok’s Question Mid ‘Why Not Us’ sneaker has launched. This drop follows the release of the narrated film titled “Why Not Us” which celebrates Iverson. First launched by the brand in 2006, the Question Mid ‘Why Not Us’ sneaker was worn five years earlier by Allen Iverson during the 2001 East/West Exhibition, where he led […]

Report: Nike Undergoes Additional Layoffs
Nike instituted an “unspecified number of recent layoffs” in an effort to build a “flatter, nimbler company,” according to a report from The Oregonian.

New Balance Announces Long-Term Relationship With Stone Island
New Balance and Stone Island, the Italian sportswear brand recently acquired by Moncler, announced a long-term product collaboration.

Peloton Treadmill Accident Leads To Child’s Death
John Foley, Peloton Interactive Inc.’s chief executive officer, on Thursday asked owners of its Tread+ treadmills to check safety warnings after a child died in an accident involving the company’s exercise equipment.

Adidas Confirms Peloton Apparel Partnership
Adidas confirmed plans to launch an apparel collection in partnership with Peloton. The collection marks Peloton’s first-ever instructor-designed global-level collaboration.

JD Sports Completes Acquisition Of DTLR
JD Sports Fashion Plc said it completed its acquisition of DTLR Villa LLC.
Reebok, JFF, Yellowbrick, and APB Partner On Sneaker Essential Course
Reebok, in partnership with online education platform Yellowbrick, national education and workforce nonprofit JFF, and sneaker and fashion retailer APB, announced the launch of online education and mentorship program aimed at preparing ages 17-to-20-year-olds to develop knowledge, skills and experience in the sneaker industry. Based on a successful pilot in 2020 that served 15 students, […]
Salomon Athlete Jessie Diggins Wins Nordic Skiing’s World Cup Overall Champion
In a historic first in Nordic skiing sport, American skier and Salomon athlete Jessie Diggins won the FIS Cross Country World Cup Overall title, concluding the season for the 29-year-old from Minnesota. It is the first time in the sport that an American woman won the title. It is also the first World Cup overall […]

Snap Acquires Fit Analytics
Snap, the parent of Snapchat, announced that it acquired Berlin-based start-up Fit Analytics, which counts more than 18,000 retailers and brands as users of its solutions.