Conservation Alliance Fights for Wilderness Areas

A group of four Conservation Alliance members traveled to Washington DC to talk to members of Congress about the
importance of securing new Wilderness designations in Idaho's Boulder-White Clouds Mountains. Representatives from Cascade Designs, Chaco

G.I. Joe’s Plans Meridian, Idaho Store

G.I. Joe’s plans to open a new store in Meridian, Idaho, a fast-growing city located approximately 10 miles west of Boise. The store will utilize 52,000 sq. ft. of a building located in the CenterPoint Marketplace on the corner of Ustick and N. Eagle Rd..

Rekman and Scriver Join Kokatat Sales Team

Nikki Rekman and Mark Scriver have accepted the position of sales reps for Canada for Kokatat. Nikki will be covering Western Canada including Alberta, British Columbia, Manitoba and Saskatchewan and Mark will be covering Eastern Canada including Ontario,

HEAD Partners with 3point5

To ensure consumers receive the most accurate and useful information when purchasing winter sports products, HEAD Wintersports is partnered with 3point5, an online product education program that teaches retailers and their sales force about a company’s hi

SGMA Taps True North for Spring Market PR

The Sporting Goods Manufacturers Association has selected True North Brand Group, Inc. to oversee public relations efforts for SGMA Spring Market. SGMA Spring Market is scheduled for June 11-13, 2007 at the Sands Expo & Convention Center in Las Vegas, NV.

Kelty Partners with Utah Tourism to Promote Basecamping

Kelty will be partnering with the Utah Office of Tourism to host a series of future public relations events promoting the “basecamp lifestyle.” The basecamp lifestyle is the enjoyment of multiple activities from a single “base” campsite. While one primary

Spyder Shuffles Management Team

Spyder Active Sports, Inc. promoted Cees DeWitte to EVP of global sales. Chritophe Weissenberger was named director of sales-Europe; Jeff Sale joined the company as director of North American specialty sales; Joe Vernachio was promoted to EVP of product;

Urban Climber and UIAA Ink Exclusive Endorsement Deal

Urban Climber Magazine and The International Council for Competition Climbing have entered into a multi-year strategic partnership. Effective immediately, Urban Climber Magazine becomes UIAA Climbing's Official Magazine Partner in North America, prov

Nautilus Jumps Into Fight Against American Obesity

Nautilus, Inc. has introduced a new direct response advertising campaign that encourages Americans to embrace lasting weight loss by increasing their physical activity.
The campaign includes Gregg Hammann, Nautilus chairman and CEO, outlining the overarch