ZeroTech, the parent of ZeroTech Optics, hired Chris Woodrow as digital marketing manager. Before joining ZeroTech, Woodrow worked at Lightforce Group, the manufacturer of Lightforce, Nightforce, APRS, and Force Ordnance.

“When someone as achieved as Woody joins your team, it really showcases the growth and commitment that ZeroTech has had within the market. He completely believes in our vision, and we are thrilled to have him leading our digital marketing strategy,” said Nathan Dudney, president of ZeroTech USA.

In his new role, Woodrow is responsible for “developing and executing digital marketing strategies for the optical solutions provider. He will also oversee the digital promotion of new product launches and enhance customer interaction through various digital platforms.”

“I’m thrilled to be part of a team that values robust product development and innovative digital outreach. My experience at Lightforce/Nightforce has equipped me well to elevate ZeroTech’s digital presence and connect more dynamically with our global customers,” said Woodrow.

Image courtesy ZeroTech Optics