ZeroTech, the manufacturer of precision optical technology, hired James Head to lead international sales. His appointment is part of the company’s ongoing efforts to expand worldwide and enhance customer engagement across its global operations.

Head reportedly brings a wealth of experience and a proven track record of success in the optics and outdoor industry. Before ZeroTech, Head worked at Lightforce Group, the distributor of Nightforce in Australia, where he “significantly contributed to the expansion and success of the brand’s market reach.”

Chris Watkins, CEO of ZeroTech, commented, “Bringing James into our team underscores our commitment to attracting top talent within the industry. His extensive expertise and proven ability to enhance sales and development are crucial as we continue to innovate and extend our reach on a global scale. James is a perfect fit, not just in capability but also in embodying the spirit and values of ZeroTech. His arrival is a significant step forward in our ongoing pursuit of excellence and leadership within the optics industry.”

At ZeroTech, Head oversees the company’s global sales strategy, fostering key relationships, and leading international sales initiatives that align with the company’s mission to “deliver exceptional quality and innovative optical solutions to customers worldwide.”

“I’m genuinely thrilled to join a team that places such a strong emphasis on product development. It’s exciting to bring my background in optics to the table, helping to enhance ZeroTech’s market presence further and drive growth across both new and existing markets,” said Head.

Head has been in his role since July 19, 2023, and based in Queensland, Australia. 

Image courtesy ZeroTech