Woolrich joined The Conservation Alliance. Since 1989 The Conservation Alliance has contributed more than $7
million to conservation projects throughout North America.
With more than 170 member companies, The Conservation Alliance is dedicated to the protection of wild places for their habitat and recreation values. The Alliance achieves their goals by granting its collective annual membership dues to grassroots environmental organizations.
“Since 1830 Woolrich has been connected to and committed to help preserving America’s pristine wild areas,” said Jim Griggs, president of Woolrich Inc. “Becoming a part of The Conservation Alliance was an easy decision for us. There are few organizations that have done as much and as efficiently for the preservation of wild habitat and recreation areas as The Conservation Alliance.”
Conservation Alliance grants have helped organizations in their work to protect more than 49 million acres of land, stop or remove 27 dams, and preserve access to thousands of miles of rivers and several climbing areas.
“As one of the great American outdoor brands, Woolrich was at the top of our list for recruiting in 2010,” said John Sterling, executive director of the Conservation Alliance. “Were absolutely delighted to bring a brand of this stature and reach into The Conservation Alliance family.”
With an outdoor heritage dating back to 1830, Woolrich was founded long before the Wilderness Act (1964), the National Park Service (1916), and The Conservation Alliance itself (1989).
