After sorting through 231 nominations from 23 countries, the 18 judges of the the ISPO BrandNew Awards named Westcomb Outerwear, Inc. as the winner of the 2007 award in the Sportswear category. This is the second international nod in as many years for the 3-year-old company.
“I think its only natural for a brand in its infancy to ponder whether we are on the right track or is this worth it,” said Alan Yiu, Director, Westcomb Outerwear. “Awards and accolades fuel our drive to refine our products and seek out new technologies that excites everybody. More importantly, in this competitive market they help validate our existence and gives us confidence that maybe we are on the right track.”
The win means that the Vancouver-based Westcomb will get to showcase their latest designs to an international audience from more than 100 countries as part of the BrandNew Innovation Village in hall A2 at the ISPO winter 07 in Munich, Germany.
