Werner Paddles has joined Grassroots Outdoor Alliance as a vendor partner.
Over 40 years ago, founder Werner Furrer Sr. saw a need to design and build his own kayak paddles. His goal was to give his family more enjoyment as they explored the waters of the Pacific North West. Today, a short distance from where the first paddle was built in the family garage, Werner Paddles now calls Sultan Washington home.
“We are excited to be a part of Grassroots and looking forward to growing closer with its many members,” said Doug Ragan, director of sales at Werner. “Grassroots provides a super platform to partner with some of the smartest and strongest outdoor dealers in the industry.”
Ed McAlister, owner of River Sports Outfitters and Chairman of Grassroots Outdoor Alliance’s Paddle sport Vendor Committee, said, “Werner is the best paddling manufacturer in the industry and we could not ask for a better company in terms of quality product and staff to partner with. We’re thrilled to have them on board.”
Grassroots Outdoor Alliance unites independent outdoor retailers as a strong voice to protect and promote the experience of outdoor enthusiasts across the United States. To learn more about Grassroots Outdoor Alliance, visit our website at www.grassrootsoutdoors.com
