WaterMark will relocate some of its business functions to Portland, Oregon, beginning in early 2005. The company will maintain a portion of its operations in Arcata in order to take advantage of ongoing efficiencies, and has renewed the lease on its Arcata facility.
“As part of a long-term planning process, we identified several key steps required to support growth, to maintain a leadership position and to stay competitive,” said Watermark CEO Jim Clark. “One of those steps was to move certain functions to a new location with access to a major transportation hub and with a large labor pool from which to draw the employees needed to reach our growth goals. Portland, with many large companies and a significant number of outdoor industry businesses, meets our criteria.”