PVH Corp. announced that two of its subsidiaries have entered into a license agreement with USA Legwear LLC under which USA Legwear will manufacture, sell, distribute and promote women’s hosiery and socks under the Warner’s brand. Products will launch for Spring 2018 and be sold primarily in leading department stores, specialty stores, national chains and mass retailers throughout the United States and Canada.
The Warner’s product offering will include women’s sheer hosiery, tights, leggings, thigh highs, knee highs, trouser socks, dress socks, athletic socks, casual socks and boot socks.
“As we seek ways to grow the Warner’s product line, we naturally came upon hosiery as a great fit with our intimate apparel offerings. The Warner’s brand has a leading market share position in bras and panties, and we believe that USA Legwear can leverage this positioning to develop and grow a hosiery business,” said Ken Wyse, president licensing, PVH Corp. “USA Legwear has extensive knowledge and experience in this product category, and we look forward to working with them to build this business.”
Aaron Harari, president and CEO, USA Legwear LLC added “We are thrilled to add the Warner’s brand to our current portfolio and expand upon our existing partnership with PVH for its Van Heusen brand. Socks and hosiery are a natural extension for the Warner’s brand. We look forward to bringing the highly successful solutions oriented model to the category through innovation, while continuing to fuel the market share momentum Warner’s has enjoyed over the last several years.”
