Robert (Rob) Brodersen has joined the VF Licensed Sports Group as Vice President/General Manager for Baseball.
In his new role, Brodersen will be responsible for: Major League Baseball on-field uniform programs under the Majestic Athletic brand, licensed MLB apparel including Authentic Collection and MLB General Merchandise programs and Majestic brand sports offerings. Brodersen joins VF with more than 20 years experience in the sporting goods industry.
Under the Majestic Athletic brand, VF Licensed Sports Group is the official on-field uniform supplier of Major League Baseball (MLB). The VF Licensed Sports Group markets branded apparel under agreements with licensors such as the National Football League (NFL), Major League Baseball (MLB), Harley-Davidson, the National Hockey League (NHL), NASCAR and leading colleges.
