VF Imagewear, Inc., a subsidiary of VF Corporation, announced that it has named Jim Pisani President of its Activewear division, which markets branded apparel under licensing agreements with the National Football League, Major League Baseball, Harley-Davidson, the National Hockey League, the National Basketball Association, leading colleges under the ESPN College GameDay™ brands, ESPN, and NASCAR’s leading teams and drivers.


Pisani brings nearly 20 years of marketing and sales experience to VF Imagewear. He most recently served as Vice President of Sales Development for PepsiCo, Inc.’s Foodservice Division. Previously, he held various leadership roles in sales and marketing for PepsiCo, Inc., including Group Manager and National Account Sales Manager for its Central Region Foodservice. Prior to joining PepsiCo, Pisani served as Region Chain Account Manager for Kraft Foods, Inc.’s North American Foodservice Division. Pisani received a Bachelor of Science degree from Northern Illinois University and an M.B.A. from Lewis University in Chicago.