Vasque has hired Holton Sales Group to represent the brand in the Midwest territory of Illinois, Iowa, Minnesota, Missouri, Nebraska, North Dakota, South Dakota, Upper Michigan and Wisconsin.
With over 70 years combined experience in the outdoor industry, the Holton Sales Group currently works with outdoor brands Smartwool, Tilley Endurables, Chaco, Vibram FiveFingers, ProBar and Lilypond. They have showrooms in Duluth, MN and Wausau, WI and are specialists in the outdoor, ski, running and footwear channels.
“It is exciting to have such an energetic, knowledgeable group of reps supporting our brand in the Midwest,” states Vasque Director of Sales Chris Miller. “The team comes equipped with years of experience and expertise in the footwear industry and an innate understanding of our brand and performance footwear.”
Holton Sales Group is a dedicated group of reps that focuses on building long-lasting relationships and offering personalized service to each customer.
“Our team is super excited to be part of a footwear brand that continues to innovate,” says Jim Holton, Agency Principle of the Holton Sales Group. “Vasque represents 50 years of footwear craftsmanship and we are proud to be part of the company’s future growth. We are fortunate to have strong relationships with our great retail partners and look forward to making Vasque an important element of their business.”
