SGB Update Sportsmans

Buck Knives Makes Marketing Appointments

Buck Knives reported the promotions of Justin Baar to senior e-commerce and digital marketing manager and Katie Swanson to marketing communications manager.

Bass Pro Shops Set to Open In Loveland, CO

Bass Pro Shops announced plans today to open a retail store in Loveland, CO. The opening of the 130,000-square-foot Outdoor World, expected to open in 2025, is the retailer’s sixth Bass Pro Shop in Colorado.

Pard Optics Expands Odle Sales Territory

Pard Optics has expanded the territory serviced by Odle Sales. With 35+ years of experience, Odle Sales will add TN, NC, SC, MS, AL, FL & PA to their existing territory.

Winchester Ammo Parent Acquires White Flyer Targets

The acquisition includes White Flyer’s five state of the art manufacturing facilities in Coal Township, PA; Dalton, GA; Webb City, MO; Knox, IN; and, San Bernardino, CA and includes White Flyer’s recently announced Eco Flyer target product line.

Sunday Afternoons Appoints New CEO

Patrick Mahaffey joins the family-owned brand with extensive sales, operations and leadership experience. Most recently, Mahaffey held the position of president at Good Life, Inc. He replaces outgoing CEO Sarah Sameh.

Dick’s SG Axes Outlook on Q2 Profit Shortfall, Blames Inventory Shrink

Dick’s Sporting Goods delivered 1.8 percent same-store growth in the second quarter but profits fell well below Wall Street targets due in large part to shrink. The retailer slashed its earnings outlook for the year on the Q2 shortfall and expected margin pressure in the second half and launched a business optimization program that reportedly includes the layoff of 250 corporate employees.