SGB Update Sports & Fitness

Ahead Appoints Manager of Strategic Accounts
The headwear maker appointed Matt Ussery as manager of strategic account with responsibilities for managing top-tier clients. He most recently served as an outside sales repat Cutter & Buck, a fellow New Wave Group AB brand.

Peloton Launching Resale Market For Used Bikes, Treadmills
Peloton’s secondary marketplace, Repowered, gives customers the option to list their “pre-loved Peloton pieces” and will soon roll out an option for customers to purchase listed items directly from the site.

NSGA Names COO of Denver Athletic to Three-Year Board Term
Jessica Rose-Huggins of Denver Athletic in Englewood, CO, was appointed to the District II Board seat. Her three-year term began on June 1. She replaces Mick Montgomery, the president and CEO of Denver Athletic, who served two three-year terms on the Board.

UK Survey Explores Barriers to Broader Golf Participation
Nearly nine out of ten Brits who reside in the U.K. (87 percent) believe golf is exclusively played by those over 40, according to new research by England Golf that challenges long-held stereotypes about the sport.

Hudl Completes Acquisition of Titan Sports
Combining the company’s video analysis with Titan’s GPS player tracking will “empower coaches and athletes with objective training and performance insight, including knowing how fast players run, how hard they worked and when and athlete might be pushing too hard and risking injury.”

Academy Sports + Outdoors Expanding with Three New Locations
The retailer has opened two new locations in Fort Walton Beach, Florida. and Midlothian, Virginia; and will open another new store in Morgantown, West Virginia later this month.

USTA CEO Lew Sherr to Step Down
Lew Sherr is stepping down as CEO, effective June 30, to pursue a new professional opportunity outside of the tennis industry. USTA Board Chairman Brian Vahaly and Chief Operating Officer and Chief Legal Officer Andrea Hirsch will serve as interim Co-CEOs while the organization searches for its next leader.

Tifosi Optics Names Eyewear Industry Veteran as COO
Crockett joins Tifosi with previous leadership positions at Costa del Mar Eyewear and EssilorLuxottica. Most recently, she reportedly led operational and supply chain initiatives as a chief consultant at C&C Consultant Services, LLC

Nike, Inc. Names Chief Communications Officer and Member of Senior Leadership Team
Effective July 7, 2025, Michael Gonda joins Nike from McDonald’s Corporation, where he held several senior leadership roles, including chief impact officer for North America and global chief communications officer.

NRF: Father’s Day Spending To Hit Record $24 Billion this Year
U.S. consumers are poised to spend a record $24 billion on Father’s Day this year, according to an annual survey from the National Retail Federation. Over three-quarters of consumers (76 percent) plan to celebrate the occasion, spending an average of $199.38 per person, up from $189.81 in 2024.

Oofos Opens First U.S. Retail Stores
The recovery footwear brand, celebrating its 14th year, will open stores in Pentagon City, Arlington, VA; the Mall of Georgia, Buford, GA; and the Florida Mall, Orlando, FL.

Kizik Appoints Former Nike Exec as CEO
Kizik and its parent company, HandsFree Labs, appointed Gareth Hosford, a former executive at Nike and Converse, as CEO. Most recently, he led the launch and scaling of Omorpho, a Portland, OR-based performance wear and fitness equipment start-up, as both CFO and COO.

StockX Hires New Head of Creative
Daniel De Jesus Krueger, joins the company from Fulwell Entertainment, formerly The Springhill Company, which LeBron James and Maverick Carter founded. Krueger also led The Nike Brand Studio at Uninterrupted, a media company founded in 2014 by James and Carter.

Topgolf Callaway Completes Sale of Jack Wolfskin to Anta Sports
Topgolf Callaway Brands Corp. completed the sale of Jack Wolfskin to Anta Sports, the largest shareholder of Arc’teryx, Wilson and Salomon parent Amer Sports, for $290 million. Callaway acquired Jack Wolfskin in 2019 for $476 million.

Fanatics to Manage Utah Jazz and Utah Mammoth Fan Shops
The Mammoth becomes the fourth NHL club for which Fanatics operates in-venue retail, while the Jazz join as Fanatics’ 12th NBA partner, eight of which are omnichannel.