SGB Update Sports & Fitness

MyFitnessPal Appoints Chief Marketing Officer

Marnie Boyer joins the company from Grubhub, where she served as VP of Growth Marketing. Since 2022, she has led initiatives that boosted customer acquisition, including a partnership with Amazon.

TSG Consumer Partners Appoints New Head of London Office

TSG’s past and present investments in the active lifestyle space include Backcountry, Corepower Yoga, Nuun, Revolve, Canyon Bicycles, and Planet Fitness. TSG has investment offices in San Francisco, New York and London.

Recall: Trek Electra Navigator Go! and Ace Spade Go! Ebikes

Specific bolts attaching the rear fender to the bikes do not contain a threadlocker and could loosen during shipping or while riding, causing the fenders to rotate under the rear wheel, causing consumers to lose control and falling.

BJ’s Wholesale Club to Open in Florida

The new club will open in Brooksville, FL, on February 21, 2025, including an on-site BJ’s Gas location opening on February 6. Club members who shop the store, save of up to 25 percent off grocery store prices.

Amped Fitness Murfreesboro Hosts Grand Opening

The Murfreesboro, TN facility features the latest fitness equipment, personal training and amenities to support members on their fitness journey, with 24/7 access.

Crunch Franchise to Open in Southaven, MS

Brian Hibbard, CEO of Fitness Ventures, LLC and a franchisee of Crunch Fitness, announced plans to open Crunch Southaven in Southaven, MS, a 45,000-square-foot facility, in Summer 2025.

Yeti Inc. Posts Strong Q4 Despite Wrestling with Product Recall Reserve Impact

Adjusted sales, which exclude the impacts of the recall reserves in both the current and prior-year quarters, increased 7 percent to $555.4 million. Sales and adjusted sales in Q4 2024 and 2023 include $1.7 million and $6.5 million, respectively, of sales related to gift card redemptions in connection with recall remedies.

TaylorMade CFO Named as New Board Chair of Youth on Course

Rick Paschal, executive vice president and chief financial officer of TaylorMade, has been appointed the new chair of the Board of Directors of Youth on Course, a non-profit that offers kids opportunities through golf that will have a life-long impact.

Tom Brady Acquires 50 Percent Ownership Stake in CardVault

As part of the agreement, CardVault will now be called CardVault by Tom Brady and expand its retail footprint with a new flagship store opening this spring at American Dream, the large retail and entertainment complex in the Meadowlands Sports Complex. With Brady’s backing, CardVault plans to go global, with new stores opening worldwide.