SGB Update Sports & Fitness

Xenith Partners To Title Sponsor Prep Kickoff Classic

The Detroit Sports Commission (DSC) appointed Xenith, a Detroit-based football helmet and equipment manufacturer, the official title sponsor of the Prep Kickoff Classic, the premier season-opening high school football event in Michigan.

Perry Ellis Q1 Tops Guidance

Perry Ellis International reported earnings and sales both exceeded internal guidance in the first quarter with “particular strength in Golf Lifestyle Apparel and Nike Swim.”

Hibbett Sports’ Q1 Profits Slide

Hibbett Sports Inc. reported earnings in the first quarter slumped 25.1 percent as same-store sales decreased 4.9 percent. Earnings landed at the high end of guidance provided on April 27.

Varsity Brands Hosts School Spirit Awards

The event, presented by BSN Sports, Varsity Spirit and Herff Jones, recognizes schools, school groups and individuals who go the extra mile to build school pride, student engagement and community spirit.

Timbuk2 Introduces Summer Sessions

“With bike margarita blenders, exclusive beer tastings, and special deals, this motley of jubilation will have you hope the season never turns,” the company wrote in its release.

Ten Cities Participating In ‘Safe Routes To Parks’ Pilot Program

This month, the National Recreation and Park Association (NRPA) will kick off its new Safe Routes to Parks pilot program, which aims to demonstrate how local park and recreation agencies are utilizing the Safe Routes to Parks Action Framework to increase safe access to parks and improve health outcomes in underserved areas.