SGB Update Sports & Fitness

Lululemon Athletica’s Creative Director Resigns

Lululemon Athletica Inc. said that Lee Holman, executive vice president and creative director, has resigned for personal reasons. Holman will remain with the company until December 31, 2017.

NHL And Fanatics Launch “Breakaway” Fan Jersey

The NHL and Fanatics launched a full 31-team assortment of the League’s new official fan jersey, the “Breakaway.” This launch coincided with the launch of the League’s new Canadian-based e-commerce platform, NHLShop.CA.

Dick’s Sets 2017 Holiday Game Plan

Dick’s Sporting Goods’ holiday plans include extended store hours on Thanksgiving; Black Friday savings beginning on Sunday, November 19; exclusive styles from Adidas and the Bowflex M5; and free shipping on online orders.

Academy Sports Surprises Vet At Concord, NC Store

Academy Sports + Outdoors partnered with the Carolina Panthers to surprise a local veteran and his daughter with a $300 shopping spree to shop for Panthers products with Panthers lineman Damiere Byrd, Sir Purr, and cheerleaders at its location in Concord, NC.

Nike Re-Signs Giannis Antetokounmpo

Nike has signed Giannis Antetokounmpo to a “long-term partnership,” according to tweet from the Milwaukee Buck’s star player.

Power Plate Opens Pop-Up In Chicago

Power Plate, the manufacturer of vibration training products, opened a new pop-up experience to be located at the newly renovated 900 North Michigan Shops in Chicago.

Pacers Running Partners With FitRankings

Pacers Running, a multi-door running specialty retailer and events company headquartered in Washington DC, recently partnered with FitRankings’ universal platform for tracking fitness activity.

Adidas Launches New Adidas App

“To you, for you, with you” is the motto for the new Adidas app, which the sporting goods company revealed at Dreamforce, the world’s largest software conference, in San Francisco, CA.

Gaia’s Q3 Revenues Vault

Gaia Inc. reported total revenues rose 69 percent in the third quarter as 73 percent subscriber growth generated 85 percent increase in streaming revenues.