SGB Update Sports & Fitness

Adidas Partners With Prairie View A&M University

Prairie View A&M University and Adidas announced a new multiyear partnership in which Adidas will be the official athletic footwear, apparel and accessory brand of the Panthers.

Adidas Signs Several Top NFL Prospects

Potential first round picks joining Adidas include highly touted defensive end Bradley Chubb from North Carolina State, Alabama Crimson Tide linebacker Rashaan Evans and safety Minkah Fitzpatrick, safety Derwin James from FSU, wide receiver Courtland Sutton from SMU, Georgia running back Sony Michel and Texas A&M wide receiver Christian Kirk.

Tom Brady Returns To Lead NFL Jersey Sales

For the second time in three years, Tom Brady started and ended the season No. 1 on the NFL Players Association (NFLPA) Top 50 Player Sales List.  Brady also started and ended the year atop the list in 2016. Dallas Cowboys QB Dak Prescott finished No. 2 for the second consecutive year.

Skechers’ Q1 Profits Climb 25 Percent

Skechers USA Inc. reported earnings rose 25.2 percent in the first quarter on a 16.5 percent revenue gain. Led by the company’s international and retail segments, sales came in easily ahead and earnings at the upper-end of expectations.