SGB Update Sports & Fitness

Report: Golf Participation Sets Record for Diversity in 2024

Among the 28.1 million Americans who played golf on a course in 2024, the most since 2008, 28 percent were female and 25 percent were Black, Asian or Hispanic, both representing the highest proportions ever recorded, according to the NGF.

Pvolve Appoints Head of Medical Affairs

OB/GYN and Longevity Expert, Dr. Jessica Shepherd, joins Pvolve to E\enhance its results-driven method and bridge the gender research gap in women’s health.

Fish Monkey Hunt Monkey Welcomes Operations Manager

Keith Anderson was formerly the director of Operations and Information Technology at Yo-Zuri since 2017. He is responsible for tech-related issues for Fish Monkey and Hunt Monkey brands.

Crunch Franchise to Open Crunch Fitness in New Orleans

Brian Hibbard, the CEO of Fitness Ventures, LLC, owns and operates Crunch Fitness locations nationwide. Crunch Algiers, slated to open in Winter 2025, will be its 67th U.S. location and second in Louisiana.

ABC Fitness Appoints Chief Strategy Officer

The global fitness provider, announced that Mohammed (Mo) Iqbal has joined the company in the newly created role as chief strategy. As the founder and CEO of SweatWorks, a digital agency specializing in fitness technology, he has been “at the forefront of AI, interoperability and data-driven personalization.”

Lids Appoints New Chief Financial Officer

Greg Cox was promoted to CFO effective immediately. He has worked for the company for eight years. In his new role, he will lead strategic growth initiatives and operational simplification across the global retailer’s business functions.

MyFitnessPal Appoints Chief Marketing Officer

Marnie Boyer joins the company from Grubhub, where she served as VP of Growth Marketing. Since 2022, she has led initiatives that boosted customer acquisition, including a partnership with Amazon.

TSG Consumer Partners Appoints New Head of London Office

TSG’s past and present investments in the active lifestyle space include Backcountry, Corepower Yoga, Nuun, Revolve, Canyon Bicycles, and Planet Fitness. TSG has investment offices in San Francisco, New York and London.

Recall: Trek Electra Navigator Go! and Ace Spade Go! Ebikes

Specific bolts attaching the rear fender to the bikes do not contain a threadlocker and could loosen during shipping or while riding, causing the fenders to rotate under the rear wheel, causing consumers to lose control and falling.