SGB Update Sports & Fitness

Delta Apparel Expects Q3 Sales Growth Of Approximately 6 Percent

Delta Apparel, Inc. said it expects net sales for its 2022 fiscal third quarter ended July 2 to be approximately $126 million, a 6 percent increase compared to the prior-year third-quarter net sales of $118.7 million and mid-single-digit growth when compared to the pre-pandemic fiscal 2019 third-quarter net sales.

Peloton To Exit Manufacturing Operations

Peloton Interactive said on Tuesday that it would cease in-house production of its bikes and treadmills and move manufacturing to partners to simplify its operations and reduce costs. The New York-based company will expand its relationship with Taiwanese manufacturer Rexon Industrial Corp., which will become the primary hardware manufacturer for its bike and tread product lines.

Designer Brands To License Le Tigre Footwear

Designer Brands, Inc., the parent of DSW, announced an investment in and licensing agreement with Le Tigre, the American athletic apparel brand famous in the 1980s. Designer Brands will design and produce Le Tigre footwear to be sold primarily through DSW and The Shoe Company.

Puma Files Trademark Infringement Suit Against Brooks

Puma SE has sued Brooks Sports in Indianapolis federal court, charging that Brooks alleged advertising for sneakers with nitrogen-infused soles violates Puma’s “Nitro” trademark rights, according to Reuters.

USA Pickleball Appoints Chief Marketing Officer

USA Pickleball, the national governing body for pickleball in the United States, announced that Chuck Menke was named chief marketing officer. Menke formerly led marketing for Sparking Life and USA Triathlon.

Haro Bikes Appoints Supply Chain Director

Haro Bikes has hired Doss Barnes as supply chain director. Barnes’ experience includes positions at Fox Shox, Santa Cruz and Pon Bike Group as global category manager for performance brands.

Peloton Offers Employees Incentives To Increase Loyalty

Peloton is offering cash and stock incentives to entice employees to stay working for the company, according to a report by CNBC, following recent layoffs and a slowdown in demand for at-home fitness equipment.