SGB Update Sports & Fitness
Selkirk Sport Enters Pickleball Partnership With Nike’s US Sports Camps
Selkirk Sport, the pickleball equipment and paddle manufacturer, entered a partnership with US Sports Camps, the official provider of Nike Sports Camps.
Yeti Holdings Names CFO
Yeti Holdings, Inc. has named Mike McMullen as senior vice president, chief financial officer and treasurer. McMullen has served as Yeti’s interim CFO since October 2022.
UNC Charlotte Re-Ups With Nike And BSN Sports
The University of North Carolina at Charlotte (UNC) extended its partnership with Nike and BSN Sports. BSN Sports remains the official apparel and equipment provider to the 49ers’ athletic program while outfitting the University’s athletes, coaches and staff in Nike product.
The Lycra Company Appoints Chief Legal Officer
The Lycra Company hired Cathy Spicer as chief legal officer, having, most recently, worked as chief legal officer and corporate secretary of Tailored Brands, Inc., which includes retailers Men’s Warehouse and Jos. A. Bank.
Golftec Opens Location Outside Charlotte
Golftec opened an instruction and club fitting center in Huntersville, NC.
Gymshark Names Creative Director, Lifting
Gymshark hired fitness influencer and bodybuilder David Laid as creative director for the company’s lifting category.

SportChek Sees Slight Q4 Sales Decline, Helly Hansen Climbs Double-Digits
Canadian Tire Corporation, Ltd. reported same-store sales at its SportChek segment were down 1.7 percent in the fourth quarter while revenues of Helly Hansen grew 20.6 percent.
Strava Names Chief Design Officer
Strava hired Anita Patwardhan Butler as its first chief design officer overseeing all design and innovation, including brand and marketing design, product design, research, and content design.

January U.S. Retail Sales Rebound; Sporting Goods Up 6.9 Percent
U.S. retail sales jumped a seasonally adjusted 3 percent in January from December, the largest monthly increase in nearly two years after declines in the final two months of last year, the Commerce Department said Wednesday.
Fleet Feet Store Opens In Harrisburg
Fleet Feet opened its second location in central Pennsylvania this past week in Harrisburg, PA.
DMSE Sports Hires Communications Coordinator
DMSE Sports hired Kaite Morgan as the communications coordinator for the brand.
F45 Training Secures New Financing, Revises Board Structure
F45 Training Holdings, Inc. reported closing a new $90 million subordinated debt facility provided by a consortium of existing investors led by affiliates of Kennedy Lewis Management LP to improve the company’s balance sheet and liquidity.
Topgolf Breaks Ground On New Venue In Lafayette
Topgolf broke ground on a two-story venue in the Acadiana region of Southern Louisiana with a planned opening in late 2023.

Bass Pro Ramps Up Expansion With Plans For Three Openings
Bass Pro Shops reported plans to open three stores in Spring, TX; Niles, OH; and Clifton Park, NY.
Alo Yoga To Open First Store In Philadelphia
Alo Yoga, the Los Angeles-based athleisure brand, is opening a store at 1608 Walnut Street in Philadelphia.