SGB Update Sports & Fitness
Time Bicycles To Open U.S. Manufacturing Plant In Upstate SC
French carbon fiber bike manufacturer Time Bicycles may have to change one of its core tag lines, “Designed and Made in Europe,” after reporting it will open a new manufacturing facility in Spartanburg, SC.
USA Swimming Extends Speedo Partnership Deal Through 2024
USA Swimming reported it extended its partnership with Speedo through December 31, 2024.
Walmart Laying Off Thousands Of Warehouse Employees
Walmart is laying off hundreds of employees at its e-commerce fulfillment centers nationwide. The company said it made the cuts “to better prepare for the future needs of customers.”
Flag Football Gets More Structure With Key Partnership Deal
RCX Sports, the official operating partner of NFL Flag, has inked a new partnership with NIRSA: Leaders in Collegiate Recreation. The collaboration is focused on increasing flag football participation, programming and training across college campuses in the intramural and club sports arenas.
Rawlings Extends Partnership With Northwoods League
Rawlings Sporting Goods Company, Inc. will remain the exclusive supplier of baseballs, helmets, protective gear, uniforms, and wood bats for the Northwoods League through 2028. Rawlings has been a sponsor of the league since 2005.
Manufacturers Report: Active Lifestyle Market Grew 4.3 Percent In 2022
Product sales in the sporting goods, fitness and related recreation markets grew 4.3 percent last year, building on record sales growth in 2021, according to the Sports & Fitness Industry Association’s 2023 Manufacturers Sales by Category Report.
Pickleball4America Merges With US Open Pickleball Championships
Pickleball4America, a newly formed company focused on developing businesses around pickleball, made a series of announcements highlighted by its merger with the US Open Pickleball Championships, launching a Ballpark Festival Series and the closure of its initial round of funding.
Report: Sports Direct Eyes Merger With France’s Go Sport
Frasers Group Plc, the parent of Sports Direct and House of Fraser, is reportedly exploring acquiring France’s Go Sport chain out of insolvency as part of a broader plan to expand in Europe.
Nike, BSN Sports Co-Partner With University Of Southern Indiana
Based in Evansville, IN, the University of Southern Indiana (USI) established a new athletic partnership with Nike and BSN Sports.
Life Time To Open Luxury Residential Complex In Burlington
Life Time reported it plans to open a Lifetime Living residential complex in Burlington, MA, this summer that will share a campus with Life Time’s Burlington athletic country club.
Aleck Acquires Tocsen
Aleck, the maker of wireless audio and communication systems for outdoor sports, has acquired Tocsen, the German maker of intelligent helmet-mounted crash sensors.
Survey: Proposed Golf Ball Rule Receives Mixed Response
On the heels of the USGA/R&A’s proposal for a “Modified Local Rule” for elite competition that reduces the overall distance a golf ball would travel at extremely high speeds, a new survey provides immediate analysis of where Serious Golfers stand on the issue.
The Ironman Group Appoints Chief Marketing Officer
The Ironman Group hired Marieka Barnard as chief marketing officer having worked, most recently, as VP of event marketing for The Ironman Group in the EMEA region, succeeding Suzanne Cohen.
Nike, Inc. Posts Double-Digit Growth Across Regions In Fiscal Q2 As EPS Beats Outlook
Nike, Inc. reported fiscal 2023 third quarter reported revenues were $12.4 billion, up 14 percent compared to the prior year and up 19 percent on a currency-neutral basis. Diluted EPS declined 9 percent to 79 cents a share. Inventories for Nike, Inc. were $8.9 billion, up 16 percent.
Amazon To Lay Off Another 9,000 Employees
Amazon’s Andy Jassy, the company’s chief executive, said in a note to employees on Monday that the company is laying off 9,000 corporate and tech employees by the end of April, adding to the 18,000 jobs it cut late in 2022 and again in January 2023.
