SGB Update Sports & Fitness

BDA Promotes Former Nordstrom Exec to Divisional VP of Program Management

Bensussen Deutsch & Associates, LLC (BDA) is the largest, independently owned branded merchandise agency with operations in over 50 locations worldwide. With a proven record of building large e-commerce solutions, Lisa Battistoni’s expertise will drive innovation and optimize BDA’s digital offerings.

Tom Brady to Open CardVault Flagship Store at American Dream

Spanning over 1,200 square feet, the store will carry rare and premium trading cards, authentication services and a VIP trading experience. The store will host a grand opening on April 11 from 6 p.m. to 8 p.m., where Tom Brady and CardVault Co-Funder Chris Costa, will host an on-stage conversation sharing insights on collecting.

Jetset Pilates Adds Four New Hires to Expand Leadership Team

New hires include Alex Lyons as VP of product and talent, Christa Dellebovi as director of new studio openings and business management, Uri Kenig as head of franchise operations and Ricardo Quesada as VP of marketing.

Perfect Moment Closes on $6.4 Million Private Placement Funding

The 1,723,989 shares of Series AA Convertible Preferred Stock are convertible into shares of common stock at a fixed price of $1.1601 per common share. Participants in the offering include Max Gottschalk, co-founder and chairman of Perfect Moment, who invested $2.0 million.

Marathon Sports Acquires Fleet Feet Maine Running

Fleet Feet Maine Running, the two-store specialty store based out of Portland, ME, has concluded the sale of its specialty running business to Marathon Sports, a 26 location New England running specialty store brand based in Boston.

Crunch Franchise to Open Crunch Gyms in Austin and Tulsa

Operated by Crunch Fitness franchisee The Undefeated Tribe, Crunch South Park Meadows in Austin, TX, a 45,000-square-foot fitness facility and Crunch Tulsa Midtown in Tulsa, OK, a 42,000-square-foot facility, will both open in Fall 2025.

Report: Taking a Global Pulse on Shopping with a Sustainable Mindset

To better understand the consumer perspective, Blue Yonder’s fourth annual Consumer Sustainability Survey surveyed more than 5,000 consumers across Australia and New Zealand (ANZ), France, Germany, U.K., and U.S. on their sustainable shopping opinions and behaviors.

Imperial Headwear Appoints Ryan Garrett as President of Pukka

Before his two-plus year stint in the Nike Headwear business, Garrett was with gearUp Sports for over a year and spent nine months at 3N2. He served for over seven years in various positions with BSN Sports, culminating in his role as a regional sales manager in 2014.