SGB Update Sports & Fitness

Sporting and Leisure Stores Outperform in September

Sporting goods, hobby, book and music stores’ sales increased 0.8 percent seasonally-adjusted month-to-month in September and 3.9 percent unadjusted year-over-year, according to estimates released Monday by the U.S. Department of Commerce. That comp

Prince to Sponsor PowerShares Series

Prince Global Sports has signed a multi-year deal to become the official racket of the PowerShares Series, formerly known as the Champions Series…

NBA Plans Shopping, Dining Facility Outside Beijing

The National Basketball Association is building a facility near Beijing that will feature indoor courts, retail and dining, according to a report on Bloomberg News. The 12,000 square meter “NBA Center” will be constructed…

Antigua Extends Partnership with the Golf Channel Am Tour

The Antigua Group, Inc., the makers of Slazenger and Antigua golf apparel, announced a two-year extension of Antigua's partnership as the official apparel provider of the Golf Channel Am Tour, the world's largest amateur golf tour, through 2014.

Maverik/Cascade Join Forces with Total Lacrosse

Maverik Lacrosse and Cascade Lacrosse announced that they have joined forces with lacrosse retailer Total Lacrosse to provide brand new equipment to the Matthews-Dickey Boys Lacrosse team in the St. Louis metropolitan area…

Adidas to Sponsor Ricky Rubio

Adidas announced a long-term partnership with National Basketball Association (NBA) star Ricky Rubio…

Li-Ning Confirms Endorsement Deal with Dwyane Wade

China's leading sportswear company, Li-Ning Company, and NBA All-Star Dwyane Wade, announced the creation of a new athletic footwear and apparel brand called Wade, which will serve as the centerpiece of the corporation's growing international ba

Edwin Watts Golf Opens First Store in Kentucky

Edwin Watts Golf Shops, LLC, announced the opening of a new store in Lexington, KY, marking its first retail shop in the state and further expanding its presence in the Midwest…

Mitchell Modell to be Featured on Undercover Boss

Mitchell Modell, CEO of Modell's Sporting Goods, will be featured on an upcoming episode of Undercover Boss, the reality series on NBC. Modell will go undercover “to the frontlines of his popular sporting goods and athletic apparel store for an unfil

Sazzi Selects Manufacturer for Five-toed Sandals

Plus Compound Technologies LLC has reached an agreement to produce Sazzi Footwear, LLC's new line of five-toed sport sandlals using its recyclable Plusfoam product. Sazzi was founded by Mark Thatcher, founder of Teva..