Nike To Open Store In Bethesda, MD; Georgetown Flagship Closes
Nike plans to open a store in Bethesda, MD, which follows the closure of its Georgetown flagship on January 20 over lease issues.
Adidas Signs Partnership With Inrange Golf
Adidas signed a partnership agreement with Inrange Golf, the London-based ball tracking company, to produce the staff, player and customer kit collaborations.
Waypoint TV Names Director Of Content Operations
Waypoint TV, a streaming platform focused on hunt, fish and outdoor programming, promoted Katherine Brookshire to director of content operations.
Outdoor Recreation Roundtable Releases 2022 Annual Report
The Outdoor Recreation Roundtable released its 2022 Annual Report outlining what it said was an “incredible year for the record-breaking $862 billion outdoor recreation industry.”
Industry Analyst Matt Powell To Launch Consulting Firm
Matt Powell, VP and senior industry advisor for sports at The NPD Group, shared with SGB Media, that he is leaving the company to start a consulting firm called Spurwink River.
Fitness Chains Dominate Entrepreneur’s Franchise 500 Ranking
Planet Fitness, F45 Training, Crunch, Orangetheory Fitness, and Anytime Fitness were the top-ranked fitness chains, among others, that landed on Entrepreneur’s Franchise 500 rankings for 2023.
Outdoor Research Launches OR Pro On Amazon
Outdoor Research reported it partnered with Retail Bloom to launch OR Pro on Amazon.
Dunham’s Sports Set To Re-Open Storefront In Escanaba
Dunham’s Sports is scheduled to reopen its remodeled store in Escanaba, MI on January 27 with over three times the floor space as the previous footprint.
The Athlete’s Foot Expands Marketing Team
The Athlete’s Foot promoted Darius Billings to VP of marketing and community engagement for its Strategic African American Retail Track Program and Cassidy Dansberry to marketing manager, effective immediately.
Strava Acquires Outdoor Adventure Mobile App Company
Strava acquired Fatmap, a mobile app for outdoor enthusiasts, giving its subscribers access to the full offering.
Pard Optics Inks Partnerships For Nationwide Sales Rep Coverage
Pard Optics secured U.S. nationwide rep agency coverage with the Blaze Sales Group, Hays and Associates, H&G Outdoors, and Odle Sales, providing the company with added sales support in all 50 states.
Dickies Adds Four To Marketing Team, One Hire To Direct To Consumer Effort
Dickies added new hires to its marketing and consumer direct teams.
Richard Lipsey Inducted Into NSSF Hall Of Fame
Lipsey’s Founder, Richard Lipsey, was inducted into the National Shooting Sports Foundation Hall of Fame last week during the shooting sports industry’s annual SHOT Show in Las Vegas, NV.
Report: Hanesbrands Undergoes Layoffs
Hanesbrands confirmed to the Triad Business Journal that it had laid off an unidentified number of employees at its headquarters in Winston-Salem, NC as it navigates a “very challenging environment.”
Rumpl Hires Creative Director; Promotes From Within
Rumpl hired Kris Fry as creative director effective immediately, with over a decade of agency and brand-building experience.
