SGB Update

Nite Ize Expands Portfolio; Acquires Orange Screw

An alternative to tent stakes and anchoring devices, Orange Screw products come in two sizes, 12.25- and 9.5-inch, and are used for various outdoor applications, including securing tents, canopies and landscape elements.

SGB Media Relaunches SGB Sports & Fitness Update Newsletter

The publishing company, which has focused on the active lifestyle market since 2003, is now delivering a weekly SGB Sports & Fitness Update email newsletter each Friday afternoon, except for holidays, to provide a focused view and weekly wrap of the top stories of the week for sports and fitness industry professionals heading into the weekend.

Crunch Franchise to Open in Oklahoma

Crunch OKC Midwest City in Midwest City, OK, will open this fall. The 47,000-square-foot fitness facility will be located in the Uptown Center next to Family Dollar.

Stio Promotes Four Employees, Hires an Associate Creative Director

The company has promoted Sarah Raff to VP of operations, Liz Barrett to senior director of brand marketing, Stirling Cobb to product marketing director, and Chris Ragusa to director of customer experience. John Brown joins Stio as an associate creative director.

Sturm, Ruger Posts Flattish Q1 Revenues

Earnings improved 9.6 percent in the first quarter as sales dipped 0.8 percent. CEO Todd Seyfert said the flattish sales show Ruger is outperforming the industry amid the “clear and well-documented” headwinds facing the firearms category.