SGB Update

REI Co-op Appoints New Chief Financial Officer

Shannon Damen joins the company from Gap, Inc., where, most recently, she was the global head of real estate and held roles as chief financial officer and chief commerce & experience officer at Athleta.

Cascade Designs Taps Mindful Sales for New England Region

Founded in 2022 by Patrick Manzer, headquartered in Kennebunk, ME, Mindful Outdoor Sales assumes responsibility for the six-state region of Maine, New Hampshire, Vermont, Massachusetts, Connecticut, and Rhode Island, succeeding longtime rep Chris Lathrop, who is retiring after a three-decade-long career in the outdoor industry. 

Rab Names New Sales Agency for North Central U.S.

End2End founded in 2017 by outdoor sales rep Connor Larsen in Austin, TX, will represent the company in Wisconsin, Illinois, Minnesota, Nebraska, South Dakota, North Dakota, Iowa, Michigan, Indiana, and Ohio.

OrderMyGear Promotes Drew Simon to VP of Engineering

In his new role, Simon will evolve the technical platform to support advanced functionality and to unify OMG’s solution portfolio. Simon will also oversee platform stability and ongoing improvements across OMG’s services.

Kona Bicycles Taps Charles Russell to Lead Sales & Marketing

Russell reportedly lived and worked in Europe, Canada and the U.S. for a range of global bike brands, including Rocky Mountain Bicycles, Yeti Cycles and Cannondale, “giving him a unique perspective on building global brand recognition and demand.”

Escalade’s Q1 Sales Slide 3 Percent

Escalade, Inc. reported improved earnings climbed 44.4 percent with a boost from improved gross margins. Sales were down 3.2 percent, although growth was achieved in archery, outdoor games, darting, and safety categories.