Everlast Signs Reggie Bush and Cara Castronuova to its Roster
Everlast Worldwide, Inc. signed former college football player of the year and Super Bowl champion Reggie Bush, along with former Biggest Loser trainer and two-time Golden Gloves Champion, Cara Castronuova, to endorsement deals…
Patagonia Will Promote Used Clothes on EBay
To help customers put back in circulation used clothes, Patagonia Inc. and eBay Inc. have joined forces to launch a new marketplace for customers to buy and sell used Patagonia gear. Patagonia's Common Threads Initiative store on eBay marks the first
UGG Australia Launches Campaign Targeting Men
Ugg Australia, a division of Deckers Outdoor Corporation, unveiled its first broadcast commercial, part of an integrated multi-media marketing campaign to support its men's collection. Featuring quarterback Tom Brady and music by Mos Def, the “Steps”
Masato Mizuno Appointed CEO Of Tokyo 2020 Bid Committee
Former Mizuno Corporation Chairman of the Board and Representative Director, Masato Mizuno, has been appointed to the position of CEO of the Tokyo 2020 Bid Committee by the Japanese Olympic Committee (JOC) Executive Board. As a result, Mr. Mizuno resigne
Shoes4you Secures Series A Financing
Shoes4you, the first fashion brand in Brazil to sell exclusive collections through monthly online subscriptions, announced that the company has received Series A financing, led by Redpoint Ventures and joined by Accel Partners. The investment will support
PacSun Announces Launch of New Music Website
PacSun has built a hub for its growing music program (music.pacsun.com), featuring daily blog updates, exclusive performances, live-streamed interviews, embeddable playlists, curated show listings…
Amer Sports CEO to Ring The NASDAQ Opening Bell
Amer Sports will visit the NASDAQ MarketSite in New York City's Times Square to ring the opening bell on Sept. 8…
Stride Rite Launches Sesame Street Collection
Stride Rite Children's Group has introduced the Sesame Street by Stride Rite collection. Inspired by Elmo, Oscar, Abby Cadabby and their friends, the collection features tactile hair, arms that hug the foot…
2012 Class of the Sporting Goods Industry Hall of Fame Announced
The Sporting Goods Industry Hall of Fame Committee elected four industry leaders to join its 2012 Class. The inductees, who will officially be inducted at the NSGA Management Conference & Team Dealer Summit next May, include Don Lucas, Luke's Locker;
Black Diamond to Host Fundraiser for Utah Avalanche Center
Black Diamond Equipment is hosting a fundraiser next week to raise money for the Utah Avalanche Center (UAC). Co-sponsored by Uinta Brewing Company and the Friends of the Utah Avalanche Center, the annual pre-season fundraiser bash will include food from
Golf Rounds Dip in July
According to Golf Datatech, golf rounds for the US were down 1.7 percent during July compared to July 2010. Public access play was down 1.6 percent for the month and private course activity was down 2.0 percent…
RG Barry to Consolidate Distribution, Close Texas Warehouse
R.G. Barry Corp., which owns the Dearfoams slippers brand, will close a Texas distribution facility under an expanded four-year deal with its logistics supplier. UTi Worldwide Inc. will take over all warehouse and distribution duties for footwear product
Former Impact Sports Owners Sued by Lids Team Sports
Hat World, Inc., a division of Genesco, Inc. also known as Lids Sports Group, last week filed suit against the former owners of Impact Sports, the team dealer acquired by Lids as part of its move to build a national team dealer network. The defendants, i
Brown Shoe Completes Exchange Offer for Senior Notes
Brown Shoe Company, Inc. announced the completion of its offer to exchange up to $200 million of its 7â…› percent Senior Notes due 2019 which have been registered under the Securities Act of 1933 in exchange for $200 million of its outstanding 7â…› percen
Chris Evert Helps U.S. Relaunch of Ellesse Sportswear
Chris Evert will serve as brand ambassador for the newly-formed Ellesse North America. The six-time U.S. Open champion, 56, will be actively involved in design, promotion and marketing, as well as the development of a signature collection,”Chris Evert for
