SGB Update

Academy Sports Names New Chief Merchant

Academy Sports + Outdoors Inc. promoted Matt McCabe to executive vice president and chief merchandising officer effective June 25, succeeding Steve Lawrence, who transitioned to CEO. McCabe will report directly to Lawrence.

IHRSA Announces New Hires And Promotions

IHRSA, the trade organization for the fitness industry, hired Pamela Kufahl as senior director of communications, Rubble Kazi as membership coordinator and Saacha Vitalle as global membership representative. IHRSA promoted Sami Smith to senior manager of digital communications.

Survey Shows Americans Increasingly Seek Outdoor Adventures

Winnebago Industries’ third annual spotlight survey shows Americans are increasingly looking to the outdoors and road trips to improve mental well-being and to combat the rising costs of flights, lodging and car rentals.

Vista Outdoor Foundation Names Board President

The Vista Outdoor Foundation, the philanthropic arm of Vista Outdoor Inc., announced that its Board of Directors had unanimously elected Diane Bristol as Board President. Bristol is the vice president of Culture & Community for Simms Fishing Products, a Vista Outdoor brand.

Hunter Boots Falls Into Administration

Hunter Boots, which sold its intellectual property rights to Authentic Brands Group (Authentic) in early June, has gone into administration, the equivalent of bankruptcy in the U.K.

Apex Ammunition Joins Sports, Inc. As Vendor

Apex Ammunition reportedly joined Sports, Inc. as a vendor, giving the buying group’s 500-plus dealer members access to Apex’s shotshell offerings for Waterfowl, Turkey, Upland, and Predator hunting.

Vivobarefoot Opens First North America Brick & Mortar Store

Vivobarefoot opened a new retail store in Vancouver, BC, Canada. The 800-square-foot location is the brand’s first brick-and-mortar store in North America, selling its range of barefoot shoes displayed on natural materials.