SGB Update

Solo Brands Sells TerraFlame Back to Original Sellers

As part of the sale back, Solo Brands will continue manufacturing products currently branded under the TerraFlame trademark and sell them to the individuals reacquiring the brand to support its continued distribution.

Amer Sports Appoints New Head of Greater China

Jeffery Ma joins the company from his role as CEO of Zhongqiao Sports, a sporting goods company in China. He has previously held executive positions at Topsports, the largest sporting goods retailer in China, and at Adidas.

S&S Activewear’s Debt Outlook Lowered to Negative on Promotional Industry Softness

S&P Global Rating reduced its outlook on S&S Activewear to negative as the imprintable apparel distributor has underperformed the rating agency’s EBITDA and free operating cash flow (FOCF) expectations since the acquisition of Alphabroder in the second half of 2024, due largely to continued softness in the promotional products industry.

Life Time’s Debt Upgraded on Improved Performance

S&P Global Ratings upgraded Life Time Inc., citing the fitness club operator’s strong performance with healthy underlying demand and membership trends driving EBITDA growth and leverage reduction

Smith & Wesson Sales Drop 12 Percent In Fiscal Q4

Smith & Wesson Brands, Inc. earnings on an adjusted basis fell 59.3 percent in the fiscal fourth quarter ended April 30 as sales declined 11.6 percent. Mark Smith, president and chief executive officer, said the “fourth quarter proved more difficult than we anticipated largely due to macro-economic and industry trends.”

Ski-Doo Parent Opens Paris Flagship Store for Can-Am Brand

BRP Inc., parent of the Ski-Doo and Lynx power sports brands, is opening of its first European flagship store in Paris on Boulevard du Montparnasse in partnership with new dealer, Canadian Motors. The store will showcase the company’s Can-Am brand.

Brownells Mourns the Passing of Frank Brownell, III

Long-time family patriarch Frank Brownell, who held the positions of president, CEO, and chairman of the Board at Brownells. Brownell passed away in Grinnell, IA, on June 18, 2025, after a lengthy illness. He was six days shy of his 86th birthday.

Branded Bills Expands Sales Team; Opens New Headquarters

The company added three account reps in the Northeast (Jeff Dibona), Midwest (Dan Giedemeyer) and West Coast (Griffin Stoddard). The new Tempe, AZ headquarters consolidates warehouse, production, sales, and creative operations.

Switchback Spring Posts Healthy Debut; Heads to New Orleans in 2026

Switchback Spring, the nascent outdoor show’s first standalone event, was held this week in Nashville, TN, from June 16 to 18, drawing 194 brands, 290 retailers, and 1,286 attendees. For 2026, show organizers announced that the event will be held in New Orleans.

Denver’s Freebird Closing 14+ Stores; Shutters Headquarters

Freebird, a boot retailer based in Denver, has exited its corporate headquarters in Cherry Creek, laid off staff and is closing at least 14 of its 20 stores as it seeks a buyer. Freebird would close another four stores on Monday, June 23, failing to find a buyer.

SportsVisio Secures $3.5M in Additional Funding via Multiple Sources

The developer of sports analytics software has raised its total capital to $9 million. The round includes continued support from existing investors Sapphire Sport, Hyperplane, and Sovereign’s Capital, as well as new additions from Mighty Capital, Sony Innovation Fund, Alumni Ventures, Waterstone Impact Fund, and strategic angels.

Brixton Names New President

Colleen O’Neill, formerly at Hybrid Apparel, was appointed president. She succeeds CEO Seth Ellison, who is retiring. Altamont Capital Partners owns Brixton, a lifestyle brand with roots in surf and skate, based in Oceanside, CA.