Allbirds Inks Two New Distribution Agreements
The brand signed agreements covering Central America, the Caribbean, Chile, and Colombia, as well as Spain and Portugal, bringing to 13 the number of distribution deals signed since the company changed its global sales strategy.
Crunch Franchisee to Open 85th Crunch Fitness in Georgia
“We’re excited to expand our footprint to 14 clubs in the Atlanta area with this gym location in Gainesville, GA,” said Tony Scrimale, CEO of CR Fitness Holdings. “This 3.0 location takes everything our members love about Crunch to the next level, with premium amenities, the latest equipment, and a fun, welcoming atmosphere that caters to everyone.”
Helly Hansen Opens First Denver Store at Market Station
As part of the brand’s strategy to grow its presence in key markets throughout North America, Helly Hansen also opened new stores in Newport, RI and Vancouver, BC for a total of 13 doors in North America.
Life Time Opens Club in Boulder’s 29th Street Mall
Life Time Boulder follows the April 2024 opening of Life Time Denver West. Other Colorado locations include Centennial, Cherry Creek, Colorado Springs, Flatirons, Parker, and Westminster.
Beau Lake Welcomes World-Champion SUP Racer as CXO
The Canadian maker of performance pedal boats, paddleboards, apparel, and accessories, announced that Bruno Hasulyo has joined the company as chief experience officer, overseeing all product innovation and design, marketing and customer engagement.
RVIA: RV Shipments Growth Trends Higher in 2025 YTD Period
Towable RVs, led by conventional travel trailers, ended the month up 4.2 percent from last April with 31,982 shipments. The category jumped 14.2 percent in April 2024.
Dr. Martens Taps Industry Vet Paul Zadoff as President, Americas
Zadoff is a Nike veteran and left the company in 2009 after a 19-year run in director or general manager roles across Asia Pacific, Europe and Eastern Europe.
American Athletic Conference Launches American RISE Ventures
Before joining the American, Calka previously served as Chief Commercial Officer at the Professional Fighters League, Senior Vice President of Partnerships for the New York Islanders, and Senior Vice President of Global Partnerships at BSE Global. He also spent a decade with the New York Yankees as VP of Partnerships.
Life Time Life Opens Phase One of Indiana Athletic Club
The member facility offers nine indoor pickleball courts, six indoor tennis courts, a viewing area with lounge seating, and a pro shop. The second and final phase of the 135,000-square-foot space is on target to open in summer 2026.
Savage Arms Makes Key Appointments to Leadership Team
Robert Gates has been named senior vice president, Beth Shimanski was appointed VP of Marketing, and Steve Colaluca was promoted to VP of Operations, All Firearms.
Walmart Restructures; Cuts Roughly 1,500 Corporate Jobs
The retailer is streamlining its global tech and Walmart U.S. operations, affecting approximately 1,500 employees. The U.S. retail cuts are mainly in the end-to-end operations teams and the Walmart Connect marketing organization.
Hoka and Ugg Parent Deckers Brands Names New Board of Directors Chair
Davis succeeds Michael F. Devine, III, who is retiring from the Board after over 14 years of service, including six years as chair. Her appointment is effective immediately.
Strava to Acquire Cycling Training App
Strava, which last month announced the purchase of running training app Runna, plans to acquire cycling training app The Breakaway.
Deckers Posts Fifth Straight Year of Double-Digit Revenue and EPS Growth
Hoka brand net sales increased 10.0 percent, Ugg brand net sales increased 3.6 percent, and Other brands net sales, which now includes Teva, Ahnu and Koolaburra, decreased 6.3 percent year-over-year.
On Elects Helena Helmersson to Board of Directors
Helmersson brings a wealth of experience from her long-standing career in the fashion industry. She served as the CEO of H&M Group from 2020 to 2024. She began her career at H&M in 1997 as a business controller in the company’s buying office and advanced through key leadership roles.
