Blizzard/Tecnica Sign Former Freeride Champ
Blizzard and Tecnica signed Elyse Saugstad, the former Freeride World Tour Champion and winner of Powder Video Awards “Best Female Performance”, as an ambassador for the Blizzard Tecnica team…
Athos Raises $35.5 Million
Athos, a fitness apparel upstart, has closed a $35.5 million investment led by Social Capital. The round includes participation by apparel giant MAS Holdings, Lightspeed Venture Partners…
Modell’s to Open Two New York Locations
Modell’s Sporting Goods is scheduled to open two new locations this week, bringing their total number of stores to 155 in 10 states…
361 Degrees Introduces 360 Degrees Ad Campaign
361 Degrees USA, the athletic footwear manufacturer, introduced their new marketing campaign for 2016 titled “Fast & Soft” and featuring a new mythical character, “Sheepa.” The unique new visual campaign will focus on the benefits
Accell Group’s Premium Bike Boom Skipped U.S. in Q3
Accell Group reported strong European demand for high-end sports and e-bikes that fueled its growth in the third quarter, but the trend was largely absent in the United States, where Raleigh continues to reposition itself as a premium brand and e-bikes re
Chaco Gets New President
Wolverine Worldwide has named Seth Cobb as the new president of Chaco. Cobb has over 15 years of sales and brand leadership with Wolverine, most recently as vice president global consumer direct at Merrell…
Performance Sports Group Unveils Technology Addressing Mild-Traumatic Brain Injury
Performance Sports Group unveiled what it claimed to be to be a significant breakthrough in addressing mild traumatic brain injury (mTBI) in sports. Taking part in the presentation was Dr. Julian Bailes, chairman of the Department of Neurosurgery…
Ogio Helps Veterans Transition from Combat Boots to Business Suits
Ogio International presented an $83,000 check at the 4th Annual SAP NS2 Solutions Summit that will be used to pay for a new veterans job training program…
Dick’s SG Q3 Profits Slowed by Warm Weather
Dick's Sporting Goods reported adjusted earnings per share rose 10 percent in the third quarter, coming in at the lower end of its guidance. Same-store sales inched up 0.4 percent. Ed Stack, chairman and CEO, said a strong back-to-school period was “
Alex Boylan and Burton Roberts to Host Outdoor Inspiration Awards
The sixth annual Outdoor Inspiration Awards, presented by Adidas Outdoor, will be co-hosted this year by Alex Boylan and Burton Roberts from DreamJobbing (www.dreamjobbing.com) and reality TV fame…
Accell Group Q3 Sales Rise on e-MTB Demand in Europe
Accell Group, the Dutch bicycle group that owns Raleigh and Diamondback and has pioneered modern sport bikes in the United States, reported sales continued to grow in the third quarter, exceeding year-ago levels…
Gore Unveils New Brand Architecture
W. L. Gore & Associates (Gore) is restructuring its brands for Fall 2016 in a bid to help consumers distinguish between the product benefits of Gore-Tex, Windstopper and upcoming Gore Thermium products…
Dick’s SG Cuts Guidance as Warm Weather Cools Profits
Shares of Dick’s Sporting Goods Inc. were down about 10 percent in mid-day trading on Tuesday after the company sharply cut its guidance for earnings and same-store sales for the full year largely due to the impact of warm weather so far this fall.
Thule Invests $2.3 Million in Improvements to Testing Center
Thule Group, best known for its automobile accessory solutions for bike, equipment and storage attachments, said that it had invested $2.3 million in improvements to its global testing center in Hillerstorp, Sweden.
Pertex to Debut Tougher Fabrics for 2016
Pertex will debut a new fabric at this year's winter trade shows that utilizes interlocking, diamond-shaped filaments for more abrasion resistance and improved water-beading properties…
