SGB Update

Survey: Wearable Technology Again Tops Fitness Trend for 2024

The American College of Sports Medicine’s (ACSM) annual survey found wearable technology ranked as the number one fitness trend for the third straight year. The Top 3 trends also included workplace health promotion and fitness programs for older adults.

Goldfish Swim School Expanding in California

The company, based in Michigan, signed multi-unit swim school agreements with two franchise groups to develop six Goldfish Swim Schools in California over the next several years.

Life Time Reaffirms Guidance; Names Interim CFO as Houghton Departs

The company expects to be free cash flow positive after all capital expenditures, including new club growth, by the middle of 2024. SVP and Controller Erik Weaver, a 19-year company veteran, will assume the role of interim CFO with the departure of CFO Bob Houghton.

Crunch Fitness Opening First Club in Nebraska

The new gym, located in a former Gordmans space in Lincoln, NE, has 55,000 square feet and $1 million worth of fitness equipment. The gym is set to open on January 5.

Report: Merchandise Returns Reach 14.5 Percent in 2023

According to the report released by the National Retail Federation and Appriss Retail, for every $1 billion in sales, the average retailer reportedly incurs $145 million in merchandise returns. Online sales do see a higher return rate, at 17.6 percent.

Happy Holidays From SGB Media

In observance of the Christmas holiday, SGB Media is taking time to be with family and will not publish the SGB Updates on December 25. Publishing will resume on December 26 with one Update newsletter daily through December 29. 

American Outdoor Brands Names Chief Product Officer

The company promoted James Tayon to chief product officer. Tayon will continue to lead the company’s strategic product direction, including product innovation, design, development, and marketing.

Nike to Undergo Layoffs, Cost-Cutting Amid Weakening Sales Outlook

Nike, Inc. reported earnings in its fiscal second quarter ended November 30 topped analyst expectations but also announced a  program to cut costs by about $2 billion over the next three years, including through layoffs, as it sees a “softer” sales outlook for its fiscal second half.

Yeti Expands Board of Directors with Two New Additions

Rob Katz has acted as the executive chairperson of the Board at Vail Resorts, Inc. since 2021 after serving as CEO from 2006 to 2021. Beth Axelrod reportedly brings over 20 years of strategic human resources leadership and management development expertise to the Yeti Board.

Compass Diversified Receives $75.2 Million Equity Investment

The owner of Velocity Outdoor, BOA, Primaloft, 5.11, and other active lifestyle brands, reported that it had completed a private placement of approximately 3.6 million of its common shares to a mutual fund managed by Allspring Global Investments to raise $75.2 million.

E-Bike Company EBliss Global Appoints New President

EBliss Global hired Dave Boyle, an auto industry veteran with over thirty years of experience, to help bring the company’s Always Brand e-bikes to auto dealers. He will also serve as company president.