Puma Appoints Bas van den Bemt as Managing Director Central Europe
Bas van den Bemt is Puma’s new managing director for central Europe, starting July 1, overseeing business in the Dach and Benelux regions. He replaces Nina Graf-Vlachy, who decided to pursue opportunities outside the company. Lucynda Davies will take over Van den Bemt’s role as managing director of Puma UK and Ireland.
REI and PeopleForBikes Assess Active Transportation Participation in New Study
The majority of survey respondents, 68 percent, said their frequency of bike trips would increase if dedicated infrastructures were present. In comparison, 62 percent expressed that finding safe infrastructure for active transportation in their respective cities was hard.
Mytheresa Gets U.S. Lift to Posts Strong Fiscal Q3 Growth
The company’s U.S. business continues to be a growth driver with the highest regional growth, increased share of total business and record number of top customers in the third quarter fiscal year 2024.
Boulder Boatworks’ Co-Owner & Sales Director Departs for Sales Rep Role
Shaun Hargrave is relocating to Missoula, MT and will be transitioning into a sales rep role in the Northern Rockies, covering Montana, Idaho, and Wyoming.
Tractor Supply Opens Largest Distribution Center in Arkansas
Facility brings 500 full-time jobs to local residents and represents an investment of more than $175 million in the region
Canada Goose Hires First Creative Director; Launches of Exclusive Style for PBI
Canada Goose’s appointment of Haider Ackermann comes with the launch of its limited-edition sweatshirt, PBI Hoodie, with 100 percent of the proceeds going to Polar Bears International. The launch campaign also celebrates actress and activist Jane Fonda, “the ideal protagonist for this important story.”
Wild Rye Adds to Marketing and Product Teams to Support Growth
The outdoor and active lifestyle apparel brand made four new additions to the brand’s team: a marketing director, a product development associate, an e-commerce and digital merchandising manager, and a customer experience and events coordinator.
Boot Barn Ends the Year with 400 Doors, with Q4 Comps Falling in Mid Singles
An 8.7 percent decrease in net sales was said to be the result of the decrease in consolidated same-store sales and the impact of a 13-week quarter when compared to a 14-week quarter in the prior-year Q4 period, partially offset by the incremental sales from new stores opened over the past twelve months.
Vasque Footwear Expands Waypoint and OSM Sales Partnerships
Vasque expanded Waypoint Outdoor’s coverage to the Southwest and South Central regions, while Outdoor Sports Marketing now extends its reach to the Mid-Atlantic—the two groups now represent six of Vasque’s sales regions.
Jetset Pilates Announces Key Additions to Executive Team
Pilates franchise introduces key hires to strengthen its team and empower franchise success—Sarah Buie, head of franchise development, Jo Gomez, senior director of product and talent, Lisa Thorsen, director of marketing and merchandise, Taylor Talcott, head of franchise services, and Erin Hildebrand, director of franchise development.
Meijer Opens New Supercenters in Michigan and Northeast Ohio
Meijer opened its first store in Michigan in 1934. Today, it opened a new 159,000-square-foot supercenter in Hillsdale, MI and two new 159,000-square-foot supercenters in Northeast Ohio. This summer, the retailer will celebrate its 90th anniversary as a family-owned Midwest retailer.
Sea to Summit Launches Canadian Website, Expands DTC
The company has seen increased demand for its products from Canadian consumers. This platform meets them where they are with 24/7 access to its full line of gear.
On Holding Posts Another Strong Quarter in Q1, Led by Expanding DTC Sales
On’s total net sales reached CHF 508.2 million, an increase of 20.9 percent year-over-year and a 29.2 percent increase on a constant-currency basis. The results were led by strong demand and momentum in On’s direct-to-consumer channel.
GU to Open First Overseas Flagship Store in New York in Fall 2024
GU (pronounced as the letters “G” and “U”) was founded in 2006 as a sister brand of Uniqlo and operates approximately 470 stores in Asia, mainly in Japan; this is the first official opening of a store outside of Asia.
Nextorch Signs Elite Outdoor Sports for Sales Representation
Elite Outdoor Sports is a full-service sales and marketing agency with a global reach. Representing hunting, shooting and law-enforcement equipment manufacturers.
