SGB Update Outdoor

Report: Online Apparel Sales Nearly Triple on Cyber Monday

Consumers spent a total of $12.4 billion on Cyber Monday, November 27, according to final Adobe Analytics data, up 9.6 percent from $11.3 billion on Cyber Monday 2022, which was the previous single biggest online spending day of all time.

Academy Sports Opens Seven New Stores in November

Academy Sports + Outdoors opened seven new stores in five states in November 2023 to complete its fiscal 2023 new store planned openings. The retailer opened 14 new stores in fiscal 2023 and plans to expand to reach its goal of opening 120 to 140 new stores by the end of 2027.

Roark Names Active Lifestyle Industry Vet as CEO

New CEO Jason Steris joined action sports brand Volcom in its early years and spent 23 years at the brand, holding various positions from national sales manager to COO, president and CEO. More recently, he was CEO at the motocross and mountain bike gear brand Troy Lee Designs.

Arc’teryx Veteran Joins Sugarhouse Creative

Sugarhouse Creative hired Dan Green, a former VP of design and senior director of advanced concepts at Arc’teryx, as director of advanced concepts, a new role for the company.

Second Chance Opens European Office and Warehouse

Second Chance Ltd, a sporting goods distributor specialising in golf, cycling, football, fishing and connected sports technology based in Frankfurt, Germany, announced the opening of a new trading business, and limited GmbH company, SC Distribution Europe.

United Sports Brands Acquired by Norwest Equity Partners

Norwest Equity Partners (NEP) has acquired United Sports Brands, the parent of Shock Doctor, McDavid, Cutters, Nathan, Pearl Izumi, and Glukos, from Bregal Partners. NEP’s history with USB brands dates to 2008, when it acquired Shock Doctor as part of its consumer products portfolio.

Report: Black Friday Traffic Sees Uptick

Sensormatic Solutions released its initial shopper visit data for U.S. brick-and-mortar stores and shopping centers for Black Friday, November 24, noting that foot traffic increased 4.6 percent compared to 2022.

Report: Black Friday Sees Record Online Spending

According to Adobe Analytics, a record $9.8 billion was spent online in the U.S. for Black Friday, up 7.5 percent year-over-year (YoY). Adobe had estimated this year’s Black Friday sales at $9.6 billion.