SGB Update Outdoor
DSW Names Sarah Crockett Chief Marketing Officer
Prior, she was global CMO for Williamson-Dickie Mfg. Co., parent of the Dickies brand, and subsequently held the role of CMO at Backcountry.com and Burton Snowboards. She currently sits on the Board of Rumpl and Stance.
TRE Parent Rolling Out Switchback as Stand-Alone Outdoor Industry Event
Switchback is coming to Nashville, TN, June 16-18, 2025, separate from its sibling show, The Running Event. Switchback Spring 2025 will continue to provide retailer scholarships and welcome an advisory panel to support shaping the event’s trajectory.
VF Names Caroline Brown as TNF Global Brand President; Re-Works Board
As a result of her appointment, Brown resigned from VF Corp.’s Board of Directors. She served as an independent director on the Board from February 2024 to May 2024.
Revo Expands Retail Footprint, Opens Pop-Up in Croatia
The pop-up store is in partnership with the Lekri wine shop, a local winery, pairing Revo’s fashion-forward eyewear with local wines in Dubrovnik, Croatia.
Jackson Hole Mountain Resort Names New CFO as Matt McCreedy Departs
McCreedy began his role as the resort’s CFO in 1992, the year the Kemmerer family bought Jackson Hole Mountain Resort with the goal of turning it into a world-class adventure sports and travel destination.
Brixton Hires Industry Veteran as SVP of U.S. Wholesale
Brian White was the SVP of Global Sales for Herschel Supply after being the VP of sales for Nixon and managing the agency he founded, including for brands Ride, Hurley, Globe, and DaKine.
Adidas Terrex Opens Showroom in Downtown Boulder
The space, located near Pearl Street, will be use for “events, hosting partners and community members, and building connections with the city’s strong, local retailer market.”
Nordstrom Promotes Alexis DePree to Chief Operating Officer
DePree will continue to support supply chain operations, transportation, inventory operations, enterprise operations, and store operations, but now with an expanded title that better reflects the breadth of these teams’ work.
Marin Mountain Bikes, Inc. Taps Bike Industry Vet as Inside Sales Specialist
Michael DeLano will support dealers and outside reps in the East Coast and Eastern Midwest regions from his Upstate New York location.
Leatt Corp. Starts to Build Out its U.S. MTB Sales and Marketing Team
The South Africa-based developer and manufacturer of protective gear for the active sports market is growing its team and investing to support independent bike dealers in the U.S. with a U.S. sales manager and two West Coast reps.
Genesco, Inc. Sees Journeys Slide Continue in Q1 as Schuh and J&M Turn Negative
The parent of Journeys, Schuh and Johnston & Murphy, reported net sales for the first quarter of Fiscal 2025 amounted to $458 million, a 5 percent year-over-year decrease compared to $483 million in the first quarter of Fiscal 2024.
Nordstrom Beats on Fiscal Q1 Estimates, Reaffirms Full Year Guide
The retailer narrowed its first quarter loss and beat expectations for the first quarter but analysts may be a little jumpy as guidance didn’t move higher and may signal internal concerns about the discretionary shopper.
VF Corp. Appoints Sun Choe as Vans Global Brand President
Michelle (Sun) Choe has nearly three decades of experience leading design and merchandising for global brands, including Lululemon, Marc Jacobs, West Elm, Madewell, Urban Outfitters, Levi’s, and the Gap. She joins VF from Lululemon, where she has worked as the chief product officer for the past seven years.
Outdoor Rep Groups Form New Agency to Serve the Northeast
Ferguson-Keller, operating out of the Midwest, and Rogers Sports Marketing, operating out of the Southeast, created Gen 3 Outdoors to service the fishing, hunting and firearms, marine and related outdoor sports categories in the Northeast.
Kohl’s Corporation Shares Fall as Retailer Cuts Guidance on Poor Fiscal Q1 Showing
Shares were down over 20 percent in pre-market trading on Thursday after the mid-tier retailer missed on estimates for the first quarter and then cut guidance for the year.
