SGB Update Outdoor
Canada Goose Hires First Creative Director; Launches of Exclusive Style for PBI
Canada Goose’s appointment of Haider Ackermann comes with the launch of its limited-edition sweatshirt, PBI Hoodie, with 100 percent of the proceeds going to Polar Bears International. The launch campaign also celebrates actress and activist Jane Fonda, “the ideal protagonist for this important story.”
Wild Rye Adds to Marketing and Product Teams to Support Growth
The outdoor and active lifestyle apparel brand made four new additions to the brand’s team: a marketing director, a product development associate, an e-commerce and digital merchandising manager, and a customer experience and events coordinator.
Boot Barn Ends the Year with 400 Doors, with Q4 Comps Falling in Mid Singles
An 8.7 percent decrease in net sales was said to be the result of the decrease in consolidated same-store sales and the impact of a 13-week quarter when compared to a 14-week quarter in the prior-year Q4 period, partially offset by the incremental sales from new stores opened over the past twelve months.
Vasque Footwear Expands Waypoint and OSM Sales Partnerships
Vasque expanded Waypoint Outdoor’s coverage to the Southwest and South Central regions, while Outdoor Sports Marketing now extends its reach to the Mid-Atlantic—the two groups now represent six of Vasque’s sales regions.
Meijer Opens New Supercenters in Michigan and Northeast Ohio
Meijer opened its first store in Michigan in 1934. Today, it opened a new 159,000-square-foot supercenter in Hillsdale, MI and two new 159,000-square-foot supercenters in Northeast Ohio. This summer, the retailer will celebrate its 90th anniversary as a family-owned Midwest retailer.
Sea to Summit Launches Canadian Website, Expands DTC
The company has seen increased demand for its products from Canadian consumers. This platform meets them where they are with 24/7 access to its full line of gear.
GU to Open First Overseas Flagship Store in New York in Fall 2024
GU (pronounced as the letters “G” and “U”) was founded in 2006 as a sister brand of Uniqlo and operates approximately 470 stores in Asia, mainly in Japan; this is the first official opening of a store outside of Asia.
Nextorch Signs Elite Outdoor Sports for Sales Representation
Elite Outdoor Sports is a full-service sales and marketing agency with a global reach. Representing hunting, shooting and law-enforcement equipment manufacturers.
Nite Ize Adds Two Indie Sales Agencies in U.S. Market
Effective immediately, the company is partnering with Action Sports, Inc. serving the Southeast, and Sanitas Sales Group, located in Colorado and covering the West.
Super Pacific Makes New Hires, Key Promotions and Expands Facility to Fuel Growth
Philip Kuroda was hired in the newly created position of B2B sales manager and Jessica Johnson was promoted to general manager of operations. The company is adding new square footage to its facility and the production team was expanded with new hires to support cutting, sewing and fabrication.
Firearm & Ammo Companies Contributed $222M to Conservation in Q4 via Excise Tax
Firearm and ammunition manufacturers topping $17 billion in excise tax contributions to the Wildlife Restoration Trust Fund since its inception in 1937, or more than $27.38 billion when adjusted for inflation.
CNBC/NRF Retail Monitor Shows Growth in April Retail Sales
The Retail Monitor uses actual, anonymized credit and debit card purchase data compiled by Affinity Solutions and does not need to be revised monthly or annually.
Unifi Shrinks Q3 Loss on Sales Recovery
Unifi, Inc. lowered its losses year-over-year in the fiscal third quarter ended March 31 as sales for the maker of recycled and synthetic yarns improved 9 percent.
Yeti Inc. Lifts Fiscal Year EPS Guidance After Q1 Sales and Earnings Beat
Yeti, Inc. raised its earnings guidance for the year after reporting first-quarter earnings easily topped analysts’ expectations. Earnings on an adjusted basis surged 89 percent while sales grew 13 percent, boosted by a re-acceleration in domestic growth with balanced growth across drinkware and cooler segments.
Vista Outdoor’s Quarterly Sales Slide as Ammunition Declines Offsets Outdoor Gains
Vista Outdoor reported adjusted EBITDA decreased 7.5 percent in the fiscal fourth quarter ended March 31 as sales declined 6.4 percent. The Revelyst outdoor segment returned to organic growth for the first time in nine quarters but the Kinetic ammunition business saw a double-digit drop.
