SGB Update Outdoor
Gymshark Appoints First Chief Digital Officer
Carly Natalizia was promoted to Chief Digital Officer at Gymshark. She joined the company in 2022 as vice president of marketing, International leading the marketing team for the UK, EMEA and APAC. She was promoted to global marketing director in January 2024.
Swany America Snags 11-Year Smartwool Vet as VP of Sales
Todd Givnish is an industry veteran of the ski and outdoor verticals, having previously led Smartwool sales and marketing efforts for over a decade.
MasterCraft Appoints New CEO and Chair as Fred Brightbill Exits
Brad Nelson will become the company’s new CEO and be appointed to its Board of Directors, effective March 18. Nelson succeeds Fred Brightbill who is retiring as CEO on March 18.
Sea to Summit Expands Sales Reach in U.S. and Canada
Tandem West Sales will represent Western Canada, Agence Quartier General will represent Québec, Canada, and Caraway and Co. will represent the California and the Southwest regions of the U.S.
Foundation Outdoor Group Makes Two Key Appointments
The company promoted Hunter McKamey to vice president, reporting to company President and COO Brook Oliva and added Rafael Llaneras to the sales organization covering southern Europe from his home base in Majorca, Spain.
St. Croix Rod Has Eyes On the Rockies and PNW with New Sales Agency Hire
The company has tapped HM Outdoors to represent the company’s fly fishing brand and products in the Northern Rocky-Mountain and Pacific Northwest states of Idaho, Montana, Wyoming, Oregon, Washington, and Alaska.
Surf Expo and OR Parent Posts Net Loss for Q4 and Full Year
Emerald Holding, Inc., parent of the Outdoor Retailer and Surf Expo trade shows, reported fourth quarter 2023 revenues were $101.5 million, an increase of 8.4 percent versus the fourth quarter 2022.
Rocky Brands Weathers Q4 Headwinds to Deliver Flattish Bottom Line Gain
Wholesale segment sales decreased 13.3 percent in Q4 and Contract Manufacturing segment sales decreased 14.9 percent, while Retail segment sales increased 1.5 percent. EPS was 91 cents a share in Q4 vs. 89 cents in Q4 2022.
Outdoor Recreation Roundtable Adds Seven New Members
The ORR recently added seven new members, expanding its coalition across a broad spectrum of the outdoor recreation economy, including universities, state offices of outdoor recreation, other conservation non-profits, and brands.
Sierra Parent TJX Sitting Pretty as Most Others Deal with Market Turmoil
The parent of TJ Maxx and Marshalls said it is well-positioned to take advantage of the outstanding availability of quality, branded merchandise in the marketplace and flow fresh goods this spring. TJX had 95 Sierra stores at year-end 2023.
Urban Outfitters Hits Trifecta in Q4, Full Year as Sales, Margins and EPS All Pop
The parent to the Anthropologie, Free People, FP Movement, Urban Outfitters, and Nuuly brands reported total company net sales for fiscal Q4 increased 7.3 percent to a record $1.49 billion.
Swrve Apparel Calling It Quits After 20 Years
Founders Muriel Bartol and Matt Rolletta, who started the LA-based brand in 2005, said the move comes as the industry landscape continues to change.
Frog Bikes Taps U.S. Distributor to Expand Availability of Premium Kids Bikes
The company said the alliance with GB Sport Distributors marks a significant milestone in Frog Bikes’ mission to empower young riders and make cycling more accessible to families across America.
Kontoor Brands Q4 Revenues Slide 8 Percent on Weak Wholesale Shipments
Revenue decreases at the parent of the Lee and Wrangler denim brands were said to be primarily driven by retailer inventory management actions in the U.S., partially offset by gains in digital wholesale, China and direct-to-consumer.
Kontoor Brands Appoints New Director to Board
Mary Campbell was elected to Kontoor’s Board of Directors effective immediately, increasing the size from seven to eight directors.