SGB Update Outdoor

Congress Passes The Great American Outdoors Act

The U.S. House on Wednesday passed the Great American Outdoors Act by a vote of 310 to 107, guaranteeing for the first time money for land acquisition and preservation. The bill now heads to President Donald Trump, who is expected to sign it.

Nike Tops BrandZ’s Most Valuable Apparel Brands

Nike was again the top-ranked apparel brand in the 2020 BrandZ Top 100 Most Valuable Global Brands ranking released by WPP and Kantar, although Lululemon, Adidas and The North Face all saw double-digit appreciation.

Alterra Mountain Company Announces EVP & CFO

Alterra Mountain Company announced the promotion of Adam Knox as Executive Vice President and Chief Financial Officer.   Knox most recently served as the Senior VP, Strategy & Corporate Development.

VF Corp. To Open Multi-Brand Retail Store In Milan

VF Corp. plans to open its first multi-brand store this fall in Milan, Italy. The store, inside a historic building at 11 Orefici Street, will feature The North Face, Timberland and Napapijri with other VF brands periodically showcasing their collections.

World Surf League Cancels 2020 Season

The World Surf League announced the cancellation of its 2020 Championship Tour and Qualifying Series seasons. The professional surfing circuit decided to end this year’s competition due to COVID-19.

OIA Launches Outdoor Industry Business Certificate Program

The Outdoor Industry Association in partnership with Utah State University and Western Colorado University, launched select courses from its Outdoor Industry Business Certificate program. The program offers a suite of continuing education certificates tailored to outdoor industry professionals.

Nike Partners To Launch Global Carbon-Neutral Group

Nike Inc. joined eight other major corporations including Microsoft, Starbucks and Unilever, to form a new consortium with a goal of accelerating the transition to a net-zero global economy.

Powdr Corp.’s Debt Rated B2 On Proposed Debt Offering

Moody’s Investors Service assigned ratings for Powdr Corp., including a B2 Corporate Family Rating (CFR) and a B2-PD Probability of Default Rating. Concurrently, Moody’s assigned a B1 rating to the company’s proposed $300 million senior secured notes due 2025. The outlook is negative.